AUTOFACTS Group and JATO Dynamics, Inc. Announce Collaboration

4 January 1999
AUTOFACTS Group and JATO Dynamics, Inc. Announce Collaboration On a New Internet-Based Sales Incentives Management and Analysis Tool
        New Product Will be 'The Most Comprehensive and Timely Source
                  For U.S. Sales Incentives Available Today'

    TROY, Mich., Jan. 4 -- JATO Dynamics, Inc. and the AUTOFACTS
Group of PricewaterhouseCoopers today, January 4, 1999, announced their
collaboration in the development of a new Internet-based system to track and
analyze sales incentives in the automotive sector.
    Suzanne B. Kinsler of AUTOFACTS described the benefits of the joint
venture, "Our alliance with JATO delivers the integration of our U.S. sales
incentives with JATO's vehicle pricing, specifications, and volumes data,
providing our clients a comprehensive view of the market forces driving
incentive activity.  The new system will provide the analytical basis for the
strategic development of automotive marketing initiatives, including
incentives, pricing strategies, brand management and distribution strategies."
    David L. Mingle, U.S. Business Operations Manager for JATO, affirmed the
value of the collaboration: "It seems an obvious and advantageous alliance --
both for ourselves and our customers.  JATO brings its expertise in automotive
research and systems development, while AUTOFACTS offers the vast consulting
resources of PricewaterhouseCoopers and an impressive 10-year track record in
incentives tracking and analysis.  The JATO/AUTOFACTS team will offer the
industry an unparalleled resource for managing sales incentives."
    Describing the new system, David McCluskey, JATO's Product Manager for
Incentives, said: "The JATOnet Sales Incentive System will be the most
comprehensive and timely data source for U.S. sales incentives available
today, and will, we believe, become the definitive analytical tool for
Automakers, Finance Companies, Leasing Companies and Industry Commentators.
Our objective, however, is not only to report incentives activity, but to
package this information within a powerful management system that offers our
clients the flexibility to tailor reporting and analysis to suit their
specific requirements."
    The JATOnet Sales Incentives System -- which will be available beginning
early 1999 -- will allow the user to see in detail the latest customer,
dealer, financing and leasing programs at both a national and regional level.
The system's unique analytical facilities will highlight changes in incentive
activity and show the underlying competitive trends.
    Using Internet technology, the system will provide continuously updated
information, with historical data for the U.S. available back to 1990.
    An easy-to-use, intuitive interface and powerful query function enable the
rapid interrogation and understanding of the current market situation.
    Analytical and reporting modules allow the user to tailor the system to
their own perspective of the market.  The analyst will be able to customize
queries to their own segmentation and regional definitions.  A valuation model
will enable the benchmarking of program spending by model, region and over
time, while an aggregation model is planned that will give the "big picture"
on incentive spending at the make, model, and segment level.
    JATO Dynamics is a market research company supplying specifications,
pricing, sales, and other related market data about cars and light commercial
vehicles to the worldwide automotive industry.  JATO has operations in 42
countries and over 250 corporate customers worldwide.
    AUTOFACTS is the specialist automotive division of PricewaterhouseCoopers
LLP.  Established in 1985, AUTOFACTS focuses on the decision support needs of
vehicle manufacturers, vehicle marketers, automotive suppliers, and support
organizations.  AUTOFACTS supplies global market sizing, competitive
intelligence and analysis, and strategic studies.  AUTOFACTS also generates
over 200 competitive assessment and outlook reports per year, plus a
newsletter and yearbook.
    More details about the JATOnet Sales Incentives System or other services
offered by JATO and AUTOFACTS are available by contacting:

    JATO Dynamics, Inc.
    2701 Troy Center Drive Suite 255
    Troy, MI 48084
    248-362-2728
    www.inquiries@jato.com" target="_new">http://www.inquiries@jato.com

    Or

    The AUTOFACTS Group
    PricewaterhouseCoopers
    1595 Paoli Pike, 2nd Floor
    West Chester, PA 19380
    610-429-9900