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New Jeep Grand Cherokee is 'Roughin' it in Style'

24 December 1998

New Jeep Grand Cherokee is 'Roughin' it in Style' At The February SAE Dinner Meeting
    DETROIT, Dec. 23 -- The Society of Automotive Engineers (SAE)
Detroit Section delivers the inside story on the 1999 Jeep Grand Cherokee.
The dinner meeting presentation will consist of the vehicle overview by Daniel
Knott, Jeep Vehicle Development; Michael Kirk, Jeep Powertrain Engineering;
and Howard Padgham, Powertrain Advance Manufacturing Engineering detailing the
product, process and plant initiatives utilized in the development of the 1999
Grand Cherokee.
    The Jeep team faced a remarkable challenge with the Grand Cherokee --
enhance the luxury and quality of the vehicle while maintaining its
"Jeep-ness."  The result: "The most capable sport-utility ever," says
Automotive Marketing Consultants, Inc.  This vehicle, with its 4.7 SOHC V-8
PowerTech engine and electronically controlled transmission, is "all new" and
still "all Jeep."  Grand Cherokee's off-road capability has been further
enhanced with a new three-link rear suspension and improved front suspension,
providing a car-like feel.  The new Grand Cherokee's interior has also been
redesigned to include many luxury features, making it comparable to the
upscale sedans that often share its garage space.  This vehicle is the perfect
combination of rugged power and optimum luxury.
    Join SAE and the Grand Cherokee team as we "Rough it in style," Tuesday,
February 2nd at the Burton Manor, 27777 Schoolcraft, in Livonia.  A social
hour, sponsored by DaimlerChrysler, begins at 5:30 p.m., followed by dinner at
6:30 p.m.; the presentation starts at 7:30 p.m.  Reservations are required and
can be obtained by calling the SAE Detroit Section at 248-357-3340.  Tickets
are priced at $29 each, $14.50 for SAE student members.  The meeting is open
to SAE members and non-members.