AutoWeek Helps Auto Designers Seek Inspiration From Unique Sources
24 December 1998
AutoWeek Design Forum Helps Automotive Designers Seek Inspiration From Unique SourcesDETROIT, Dec. 23 -- The inspiration for future automotive designs may come from such unique creative resources as gourmet food and bicycling apparel, according to AutoWeek magazine, the sponsor of this year's sixth annual Design Forum. Leading international design professionals will have an opportunity to gather that insight from Ford Motor Company and Volvo's top designers, a renowned chef and restaurateur, a cycling products executive, and an automotive collector -- all speakers at AutoWeek's 1999 Design Forum. The day-long event will be held January 7, 1999 in room W2-60 of Cobo Center in Detroit. The Design Forum is presented by AutoWeek magazine and the North American International Auto Show (NAIAS), in association with Johnson Controls, Inc. The keynote speaker for the symposium will be J Mays, vice president of design for Ford Motor Company. At the NAIAS, Ford is expected to unveil at least four concept cars on which Mays has had a direct influence. Mays was also responsible for the design and branding of the Volkswagen Concept 1, the precursor to the new VW Beetle, before moving to Ford. The morning session will be kicked off by Peter Horbury, Volvo design director, and the man behind the highly successful and radically new S80 Volvo ... one of several new Volvo products that turned the image of the conservative car company upside down. Jimmy Schmidt, internationally renowned chef and restaurateur, will speak to the forum on the design and artistry of presentation. A representative from Cannondale Corporation will moderate the luncheon session featuring a presentation of Cannondale active wear and cycling products. Design and its affect on the value in the collector's car market will be addressed by Harley E. Cluxton, III, president, Grand Touring Cars. Cluxton is a renowned automotive collector. The Design Forum will also include the announcement of the 1999 NAIAS AutoWeek Editor's Choice Awards for Best in Show, Most Fun, Most Significant and Best Concept from entries at the NAIAS. The AutoWeek Design Forum will also recognize the winners of the Michelin/Center for Creative Studies student competition. Tickets for the Design Forum have consistently sold out before the event. The full-day registration fee is $175, and includes all presentations, breakfast, lunch and dinner, as well as early access to the NAIAS. For registration information, contact Jennifer Dunn at 313-446-0396. For all other questions, call Colleen Smith at 313-884-0639. AutoWeek, published by Crain Communications, Inc., is the nation's only weekly consumer car magazine. AutoWeek is located in Detroit, Michigan and has a circulation of 290,000. AutoWeek Magazine And the North American International Auto Show, In association with Johnson Controls, Inc. Presents 1999 Design Forum Thursday, January 7, 1999 Room W2-60, Cobo Center Schedule of Events 8:30 a.m. Registration and Continental Breakfast 9:30 a.m.-Noon Speaker Presentations: Peter Horbury, Volvo Harley E. Cluxton, III, GTC, Inc. Jimmy Schmidt, restaurateur Noon Lunch and fashion presentation by Cannondale Cycling 2-5 p.m. Access to 1999 North American International Auto Show 5 p.m. Cocktail reception followed by dinner and keynote presentation by J Mays, Ford Motor Company