The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

AutoWeek Helps Auto Designers Seek Inspiration From Unique Sources

24 December 1998

AutoWeek Design Forum Helps Automotive Designers Seek Inspiration From Unique Sources
    DETROIT, Dec. 23 -- The inspiration for future automotive
designs may come from such unique creative resources as gourmet food and
bicycling apparel, according to AutoWeek magazine, the sponsor of this year's
sixth annual Design Forum.
    Leading international design professionals will have an opportunity to
gather that insight from Ford Motor Company and Volvo's top designers, a
renowned chef and restaurateur, a cycling products executive, and an
automotive collector -- all speakers at AutoWeek's 1999 Design Forum.
    The day-long event will be held January 7, 1999 in room W2-60 of Cobo
Center in Detroit.  The Design Forum is presented by AutoWeek magazine and the
North American International Auto Show (NAIAS), in association with Johnson
Controls, Inc.
    The keynote speaker for the symposium will be J Mays, vice president of
design for Ford Motor Company.  At the NAIAS, Ford is expected to unveil at
least four concept cars on which Mays has had a direct influence.  Mays was
also responsible for the design and branding of the Volkswagen Concept 1, the
precursor to the new VW Beetle, before moving to Ford.
    The morning session will be kicked off by Peter Horbury, Volvo design
director, and the man behind the highly successful and radically new S80 Volvo
... one of several new Volvo products that turned the image of the
conservative car company upside down.
    Jimmy Schmidt, internationally renowned chef and restaurateur, will speak
to the forum on the design and artistry of presentation.  A representative
from Cannondale Corporation will moderate the luncheon session featuring a
presentation of Cannondale active wear and cycling products.
    Design and its affect on the value in the collector's car market will be
addressed by Harley E. Cluxton, III, president, Grand Touring Cars.  Cluxton
is a renowned automotive collector.
    The Design Forum will also include the announcement of the 1999 NAIAS
AutoWeek Editor's Choice Awards for Best in Show, Most Fun, Most Significant
and Best Concept from entries at the NAIAS.  The AutoWeek Design Forum will
also recognize the winners of the Michelin/Center for Creative Studies student
competition.
    Tickets for the Design Forum have consistently sold out before the event.
The full-day registration fee is $175, and includes all presentations,
breakfast, lunch and dinner, as well as early access to the NAIAS.
    For registration information, contact Jennifer Dunn at 313-446-0396.  For
all other questions, call Colleen Smith at 313-884-0639.
    AutoWeek, published by Crain Communications, Inc., is the nation's only
weekly consumer car magazine.  AutoWeek is located in Detroit, Michigan and
has a circulation of 290,000.

                              AutoWeek Magazine
               And the North American International Auto Show,
                  In association with Johnson Controls, Inc.
                                   Presents

                              1999 Design Forum

                          Thursday, January 7, 1999
                           Room W2-60, Cobo Center

                              Schedule of Events

    8:30 a.m.        Registration and Continental Breakfast

    9:30 a.m.-Noon   Speaker Presentations:
                        Peter Horbury, Volvo
                        Harley E. Cluxton, III, GTC, Inc.
                        Jimmy Schmidt, restaurateur

    Noon             Lunch and fashion presentation by Cannondale Cycling

    2-5 p.m.         Access to 1999 North American International Auto Show

    5 p.m.           Cocktail reception followed by dinner and keynote
                     presentation by J Mays, Ford Motor Company