Siemens Automotive Sets Education as Next Benchmark
16 December 1998
Siemens Automotive Sets Education as Next BenchmarkAUBURN HILLS, Mich., Dec. 15 -- As the need for highly- skilled engineers and technicians persists throughout the nation, Siemens is going to the "heart of the matter" and launching a proactive campaign on education and professional development. Siemens Corp. today announced two newly established national scholarship programs -- the Siemens Award for Advanced Placement and the Siemens Westinghouse Science and Technology Competition. Siemens Automotive (AT), like its parent organization, suffers from a need for additional highly-skilled scientists and engineers in the U.S. and, as a result, has established programs beginning at the local level to foster the study of science, math, technology and continuing education. Beginning at the high school and college levels, Siemens has developed several educational reward for excellence programs. In conjunction with the National Merit Scholarship Corporation, Siemens sponsors a college scholarship program for children of Siemens employees. Each four-year Merit Scholarship winner will be awarded $4,000 per year for up to four years of undergraduate study. In addition to the scholarships, Siemens AT offers co-op programs for local college students, as well as international students. "This year, we've hired more than 50 co-ops students to assist with a heavy workload," said Eric Mathews, Siemens AT human resources consultant. "Co-ops are a win-win situation. They provide the students with 'real-world' experience to supplement their in-class education and allow Siemens to teach and evaluate future employees from the beginning of their career," Mathews added. Many Siemens engineers also dedicate time to participate in metro Detroit high school science and technology competitions. This year, Siemens AT engineers will be assisting Rochester Adams High School students in the USFirst Competition, a robot design and construction competition. "This is a great opportunity for our engineers to meet and work with future colleagues. Combining our knowledge and years of experience with the student's new ideas provides a unique opportunity for all of us," said Don Kerska, Siemens AT director of powertrain systems integration and competition participant. "Developing an interest in science and technology at an early age is one of the keys to developing a strong engineering workforce," said George Perry, president and CEO of Siemens Automotive North America. "As we move into an even greater electronic and scientific age, the need for technicians, computer science specialists and engineers will increase. Encouraging students to develop and pursue interests in science not only will help ensure their future, but the future for this nation's continuance as a world industrial/ technology leader," Perry explained. Education continues beyond school While it is imperative to recruit young, sufficiently-skilled engineering graduates, Siemens also places equal value on the continual training and development of the veteran engineers to ensure competitiveness at every level of the organization. Siemens AT encourages the pursuit of higher education with the 100 percent advanced reimbursement for graduate school tuition, text books and administration fees. In addition, Siemens AT encourages all employees to attend industry seminars related to each individual's area of expertise to further increase their knowledge and competitiveness. "We place a strong emphasis on professional development and continuing education," Perry said. "There is a great deal of competition in this industry and innovation and knowledge are our greatest sources of power in keeping a competitive advantage." Siemens AT also encourages language lessons for employees. "The world is becoming a much smaller place with the globalization of the world's industries," Perry explained. "While English is the official global business language of Siemens, we encourage our employees to learn new languages and become familiar with different cultures." Many Siemens AT employees are encouraged to consider assignments abroad not only to further their own career but for the invaluable experience gained by working in foreign markets. Education, at every level, has become a key factor in developing, hiring and retaining top-notch employees at Siemens Automotive. "If we are to become a world-class company, we must secure world-class employees," Perry stated. "We cannot successfully run this organization without talented, intelligent employees. We must constantly raise the bar to maintain world-class status." Siemens Automotive is a tier-one supplier of automotive and electrical- electronic systems and components with applications covering powertrain systems, safety and chassis systems, body electronics, electric motor drives, driver information systems and diesel systems. Worldwide sales in fiscal year 1998 increased 25 percent (5.5 billion DM) over 1997 FY sales (4.4 billion DM). This year, Siemens Automotive exceeded $1 billion in North American sales for the first time in the history of the company. The parent organization, Siemens AG, the world's second leading manufacturer of electronics capital goods, generated sales of $64 billion in 1997 and presently employs 386,000 people