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Mitsubishi Motors' November Sales Total 10,974

2 December 1998

Mitsubishi Motors' November Sales Total 10,974; All-New 1999 Galant Mid-Size Sedan Increases 41 Percent

    CYPRESS, Calif., Dec. 1 -- Mitsubishi Motor Sales of America,
Inc. (MMSA) sold 3,323 of its all-new Galant mid-size sedans in November, up
41 percent compared to last year.  Supported by one of the company's largest
advertising launches ever, Galant is being accepted by buyers as a stylish
alternative to Toyota Camry and Honda Accord.
    In addition, sales of the Mitsubishi Montero Sport mid-size SUV remained
strong at 2,517 units, and the 3000GT -- one of the last Japanese grand
touring sports cars available in the United States -- was up 24 percent.
    The automaker sold 10,974 vehicles in November, a 12 percent decrease over
prior year.  Year-to-date sales for the automaker are 175,325 units, down
one-half of a percent over 1997.
    "While our sales are down overall in a highly competitive, end-of-the-year
selling season, we expect a strong December close, ending 1998 with a sales
increase," said Pierre Gagnon, executive vice president and chief operating
officer.  "We remain committed to re-building the brand image and
profitability of our company and our retailers through the launch of our
all-new Galant and by offering new car buyers style, performance and value --
and perhaps most importantly, a distinctive alternative to vehicles that
everyone else drives."
    Sales of Mitsubishi Motors' U.S.-assembled vehicles -- which include the
Galant, Eclipse sports coupe and Eclipse Spyder convertible -- were up
5 percent in November.  In addition to the successful launch of the Galant,
Gagnon noted that the ongoing popularity of Eclipse is testament to Mitsubishi
Motors' fun-to-drive image and "wake up and drive(TM)" advertising campaign.
    Mitsubishi Motor Sales of America, Inc. was established in 1982 by
Mitsubishi Motors Corporation, Tokyo, and markets a full line of vehicles,
including coupes, convertibles, sedans and sport utility vehicles.

                                    Nov. '98         Nov. '97       % Change
                                   Month/YTD         Month/YTD      Month/YTD

    Passenger Car Sales*         7,972/137,595    9,440/141,002     -16%/-2%
    Sport Utility Vehicles**      3,002/37,730     3,083/34,939      -3%/+8%
    Trucks***                              0/0            0/207      0/-100%
    Total Vehicle Sales         10,974/175,325   12,523/176,148   -12%/-0.5%

    Note: U.S.-Assembled
     Vehicle Sales                5,736/94,797     5,457/94,290    +5%/+0.5%
    (Includes Eclipse/Eclipse
      Spyder/Galant)

    *    Above totals include sales of U.S.-assembled Mitsubishi Motors
         vehicles
    **   Includes Montero and Montero Sport
    ***  Truck sales include inventory stock only; MMSA stopped selling the
         Mighty Max pickup truck early in 1996