American Suzuki Motor Corp. Announces November Sales
2 December 1998
American Suzuki Motor Corp. Announces November Sales and Best Year-To-Date Since 1988; Looking Forward to Another Strong Year for 1999
Business Editors and Automotive Writers BREA, Calif.--(AutomotiveWire)--Dec. 1, 1998--American Suzuki Motor Corp. (ASMC) reported U.S. sales of 2,823 for the month of November, representing a 34% increase in its monthly sales compared with 2,104 in 1997. American Suzuki boasts the best year-to-date since 1988 with 35,106 automobiles sold representing a 31% increase over the same period last year. Looking ahead to next year, the Four-Door Vitara and Two-Door Vitara will be arriving into dealerships in early 1999 and the Esteem line will soon be replaced with a more powerful 1.8-liter engine in March. American Suzuki anticipates continued interest and strong sales for 1999, led by the new V6 Grand Vitara. "Demand is solid, dealer inventories are growing and consumer interest is strong -- making 1998 a big year for us and 1999 should be another strong year," said Gary Anderson, vice president sales and marketing, American Suzuki Motor Corp. The Automotive Division of American Suzuki Motor Corp. (ASMC), Brea, was founded in 1985 by Suzuki Motor Corp. (SMC). ASMC markets automobiles in the United States through a network of 300 automotive dealerships in 49 states. ASMC's parent company, Suzuki Motor Corp., based in Hamamatsu, Japan, is a diversified worldwide automobile manufacturer. Founded in 1920, SMC has 134 distributors in 175 countries. *T 12/01/98 AMERICAN SUZUKI MOTOR CORPORATION MONTH END REPORTING NOVEMBER CYTD 1998 1997 1998 1997 SIDEKICK:(a) 118 551 5,249 5,568 SIDEKICK IMP: 18 97 335 652 SPORT: 201 821 9,093 10,461 GRAND VITARA: 1,413 0 4,486 0 SWIFT: 261 24 2,122 1,193 ESTEEM: 796 525 13,237 6,317 X-90: 16 86 584 2,538 TOTAL: 2,823 2,104 35,106 26,729 TRUCK ================== DOMESTIC TRUCK: 118 551 5,249 5,565 IMPORT TRUCK: 1,648 1,004 14,498 13,654 TOTAL TRUCK: 1,766 1,555 19,747 19,219 CAR ================== DOMESTIC CAR: 261 24 2,122 1,192 IMPORT CAR: 796 525 13,237 6,318 TOTAL CAR: 1,057 549 15,359 7,510 TOTAL DOMESTIC: 379 575 7,371 6,757 TOTAL IMPORT: 2,444 1,529 27,735 19,972 GRAND TOTAL 2,823 2,104 35,106 26,729 (a)Includes Samurai Data *T J:\SPLAN\MNTHEND\MONTHEND98