Pepsi 400 At Daytona Produces Record Attendance
20 October 1998
Pepsi 400 At Daytona Produces Record AttendanceDAYTONA BEACH, Fla.--Oct. 20, 1998-- International Speedway Corporation announced today record attendance for Daytona International Speedway's NASCAR Winston Cup Series Pepsi 400 at Daytona weekend held from October 15th through October 17th. This running of the Pepsi 400 at Daytona marks the first time that a race was held "under the lights" at Daytona. The NASCAR Winston Cup Bud Qualifying events leading up to the race had the most paid admissions of any qualifying event in the history of the Company. The Pepsi 400 at Daytona and surrounding events were originally scheduled over the Fourth of July weekend but were postponed due to wildfires.
"The events surrounding and including the Pepsi 400 were very successful," said William C. France, Chairman and Chief Executive Officer of International Speedway Corporation. "Thousands of fans packed the grandstands Thursday and Friday night for qualifying rounds, and the race itself drew a capacity crowd for the first time since its inception. In addition, on Saturday DAYTONA USA had the highest single day attendance in its history.
"We have already held successful events during the quarter at Darlington, Talladega, and now at Daytona. And, with advanced ticket sales for this weekend's NASCAR events at Phoenix ahead 24% over this time last year, we look forward to another strong event."
International Speedway Corporation is a leading promoter of motorsports activities in the United States, currently promoting more than 80 events annually. The Company owns and/or operates five premier motorsports facilities, including Daytona International Speedway in Florida (home of the Daytona 500), Talladega Superspeedway in Alabama, Phoenix International Raceway in Arizona, Darlington Raceway in South Carolina and Watkins Glen International in New York. Other track interests include the operation of Tucson (AZ) Raceway Park, a 45% stake in Metro-Dade Homestead Motorsports Complex, and an approximate 11% holding in Penske Motorsports, Inc. . The Company also owns and operates MRN Radio, the nation's largest independent sports radio network, and DAYTONA USA, the award-winning "Ultimate Motorsports Attraction" in Daytona Beach, FL.
Statements made in this release that state the Company's or management's beliefs or expectations and which are not historical facts or which apply prospectively are forward-looking statements. It is important to note that the Company's actual results could differ materially from those contained or implied by such forward looking statements. Additional information concerning factors that could cause actual results to differ materially from those in the forward looking statements is contained from time to time in the Company's SEC filings including but not limited to the 10-K and subsequent 10-Q's. Copies of those filings are available from the Company and the SEC.