SmarTire Systems Retains KCSA Worldwide for Investor Relations

5 August 1998

SmarTire Systems Retains KCSA Worldwide for Investor Relations

    RICHMOND, British Columbia--Aug. 4, 1998-- SmarTire Systems Inc. (VSE:SES) (OTC Bulletin Board:SMTR) Tuesday announced that it has retained KCSA Worldwide, a New York-based investor and public relations firm, to support the company in its efforts to create greater awareness about SmarTire and its investment potential.
    Commenting on the appointment, Robert Rudman, President and Chief Executive Officer of SmarTire Systems, said, "With our current plans for growth and enhancing shareholder value, KCSA's broad investor relations experience is essential in helping us to communicate our strategy more aggressively to the investment community as well as serving the information needs of the financial and business media."
    SmarTire is the developer and marketer of proprietary tire monitoring systems for the North American and European automotive markets. The company is pursuing the passenger car market segment in response to the introduction of the new "runflat" tires which operate up to 50 miles without pressure. Vehicles equipped with these tires require monitoring systems to alert the driver of pressure loss. Goodyear, Michelin and Bridgestone/Firestone have all approved the SmarTire(TM) system for use with their runflat tires. With its strategic partner, TRW Inc., the company is committed to a major product development program to ensure that its tire monitoring systems lead the way in both aftermarket and original equipment applications.
    Additional information is available on the Internet at www.smartire.com.

On behalf of the Board of Directors, Robert V. Rudman, C.A., President and CEO

    Except for the historical information contained herein, this news release contains forward-looking statements that involve risks and uncertainties, including the impact of competitive products and pricing and general economic conditions as they affect the Company's customers. Actual results and developments may therefore differ materially from those described in this release.

    Note to Editors: The Vancouver Stock Exchange has not reviewed and does not accept responsibility for the adequacy or accuracy of the contents of this release.