BP and Mazda Team Up for Sports Car Give-Away
21 July 1998
BP and Mazda Team Up for Sports Car Give-AwayCLEVELAND, July 20 -- When was the last time you pulled into a BP service station, filled up the tank, and drove off in a new 1999 Mazda Miata. Sound too good to be true? For 11 lucky winners, the dream will become reality as BP joins forces with Mazda to launch its summer sweepstakes promotion. To qualify, all you have to do is stop by a participating BP service station and pick up an entry form or print your name, address and daytime telephone number on a 3" x 5" piece of paper. Cleveland entrants should mail this information to P.O. Box 8564, Prospect Heights, IL 60070. Columbus entrants should mail to P.O. Box 8546, Prospect Height, IL 60070. The BP sports car promotion runs from July 20 through August 16 in Cleveland and Columbus. The promotion was launched earlier this summer in Toledo, Dayton and Cincinnati where three lucky winners have already been identified and are now the proud new owners of a Miata. There is one winner per market. "We will move the car to several participating BP sites throughout the promotion period in each city so customers can get a good look at what could become their next car," said Cliff Wilson, BP Manager of Advertising. The sporty emerald green convertible comes with power steering, power windows, a CD system and has a retail value of over $21,000. There are approximately 7,500 BP branded sites in 31 states of which over 230 have BP Express super stores that carry a wide selection of products including gourmet coffee and fresh baked goods.