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Smart Choice Automotive Group Reports Record Revenues and Earnings

14 July 1998

Smart Choice Automotive Group Reports Record Revenues and Earnings for Quarter Ended June 30, 1998
         Company Sold 2,098 Used Cars During Most Recent Quarter and
                       Resumed Store Expansion Program

    TITUSVILLE, Florida, July 14 -- Smart Choice Automotive
Group, Inc. , a leading consolidator within the 'dealer-
financed' used car retailing industry, today announced record revenues and
earnings for the second quarter and first half of its 1998 year.
    For quarter ended June 30, 1998, revenues increased 166% to approximately
$39.1 million, compared with revenues of approximately $14.7 million in the
second quarter of 1997.  The Company reported net income of $2,430,118
($0.19 per share) for the quarter ended June 30, 1998, versus a net loss of
$363,788 ($0.04 per share) in the year-earlier period.
    Revenues for the six-month period ended June 30, 1998 approximated
$77.8 million, which represented a 240% increase when compared with
approximately $22.9 million in revenues during the first half of last year.
Net income of $4,096,710 ($0.35 per share) was recorded during the first six
months of 1998, versus a net loss of $7,266,123 ($0.87 per share) during the
six-month period ended June 30, 1997.
    "Income for the second quarter and first half of 1998 was non-taxed, due
to tax loss carryforward benefits which we anticipate will be realized in the
future," noted Joseph Mohr, Chief Financial Officer of Smart Choice Automotive
Group, Inc.  "The quality of our earnings is bolstered by the strength of our
customer receivables portfolio which now exceeds $91 million in size.  We
closely monitor our cash collections and charge offs, and we update our static
pool monthly.  Our portfolio continues to meet or exceed management's
performance expectations on a consistent basis."
    The Company reported that its First Choice Auto Finance retailing
subsidiary sold 2,098  used cars during the quarter ended June 30, 1998,
compared with 680 used vehicles sold during the corresponding period in 1997.
For the six-month period ended June 30, 1998, used car sales totaled 4,378
units, versus 1,277 used cars sold in the prior-year period.  Most of these
sales were financed through the Company's Florida Finance Group subsidiary.
    "We resumed our store expansion program during the second quarter, opening
used car dealerships in Titusville and Clearwater, Florida," commented Gary
Smith, President and Chief Executive Officer of the Company.  "Shortly after
the end of our second quarter, we opened a store in Deland, Florida, and we
anticipate further store openings during the second half of 1998.
    "Retail used car sales in the United States exceed $650 billion annually,
and we believe this industry can be highly profitable if properly managed,"
continued Smith.  "We intend to pursue a strategy of consolidation within the
'dealer-financed' segment of the industry during the next several years.  As
our organization has matured, we believe that Smart Choice is making solid
progress towards its objective of becoming the premiere company in our
industry."
    Smart Choice Automotive Group, Inc. operates a network of 27 new and used
car stores in the Southeastern United States.  The Company underwrites,
finances and services retail installment contracts generated from the sale of
used cars by its stores.  Its Eckler's subsidiary is one of the world's
largest aftermarket suppliers of Corvette parts and accessories.  The Company
also provides training and insurance services to automobile dealerships
throughout the United States.
    Smart Choice Automotive Group, Inc. is headquartered in Titusville,
Florida and its common stock trades on Nasdaq under the symbol "SMCH".

    This press release includes statements that may constitute "forward-
looking" statements, usually containing the words "believe", "estimate",
"project", "expect" or similar expressions.  These statements are made
pursuant to the safe harbor provisions of the Private Securities Litigation
Reform Act of 1995.  Forward-looking statements inherently involve risks and
uncertainties that could cause actual results to differ materially from the
forward-looking statements.  Factors that would cause or contribute to such
differences include, but are not limited to, continued acceptance of the
Company's products in the marketplace, competitive factors, receivables
portfolio risks, dependence upon third-party vendors, and other risks detailed
in the Company's S-3 and other periodic report filings with the Securities and
Exchange Commission.  By making these forward-looking statements, the Company
undertakes no obligation to update these statements for revisions or changes
after the date of this release.

                   For further information, please contact:
            Joseph Mohr, Chief Financial Officer at (407) 269-0834
                                      or
         R. Jerry Falkner, CFA, Investor Relations at (800) 377-9893


                SMART CHOICE AUTOMOTIVE GROUP AND SUBSIDIARIES
                  Selected Financial Highlights (Unaudited)

                                              Three Months Ended
                                          June 30,            June 30,
                                              1998                1997

    Vehicle and Revenues:
     Sales of New Vehicles              $6,353,295                $---
     Sales of Used Vehicles             21,096,829           7,003,702
     Income on Finance Receivables       5,407,440           1,927,736
     Income from Insurance & Training      245,810             388,976
     Income from Parts & Accessories     6,047,504           5,473,447
                                        39,150,878          14,793,861

    Cost of Vehicle & Vehicle Related Revenues:
     Cost of New Vehicles Sold           5,527,530                  --
     Cost of Used Vehicles Sold         14,453,284           5,304,253
     Cost of Insurance & Training           28,838              23,149
     Cost of Parts & Accessories Sold    3,879,897           3,347,344
     Provision for Credit Losses         3,060,709             499,131

    Net Revenues from Vehicle Sales and
     Vehicle Related Activities         12,200,620           5,619,984

    Expenses:
     Operating Expenses                  8,358,726           4,938,188
     Compensation Exp. Related to
      Employee Stock Options                     0              88,890
                                         8,358,726           5,027,078

    Income from Operations               3,841,894             592,906

    Other Expense (Income):
     Interest Expense                    2,147,612           1,055,996
     Other Income                        (741,176)           (104,576)
     Miscellaneous Expense                   5,340               5,274

    Net Income (Loss)                   $2,430,118          $(363,788)

    Earnings (Loss) Per Basic Share          $0.19             $(0.04)

    Earnings (Loss) Per Diluted Share        $0.19                 N/A

    Average No. of Basic
     Shares Outstanding                 12,775,914           8,936,308

    Average No. of Diluted
     Shares Outstanding                 13,036,850                 N/A


                SMART CHOICE AUTOMOTIVE GROUP AND SUBSIDIARIES
                  Selected Financial Highlights (Unaudited)

                                                 Six Months Ended
                                           June 30,            June 30,
                                              1998                1997

    Vehicle and Revenues:
     Sales of New Vehicles             $14,476,719                $---
     Sales of Used Vehicles             42,942,388          11,788,779
     Income on Finance Receivables       9,553,655           2,450,675
     Income from Insurance & Training      426,032             651,256
     Income from Parts & Accessories    10,411,541           7,972,200
                                        77,810,335          22,862,910

    Cost of Vehicle & Vehicle Related Revenues:
     Cost of New Vehicles Sold          12,714,615                 ---
     Cost of Used Vehicles Sold         29,541,558           8,694,545
     Cost of Insurance & Training           59,595              36,714
     Cost of Parts & Accessories Sold    6,676,788           4,909,266
     Provision for Credit Losses         5,964,837           1,548,811

    Net Revenues from Vehicle Sales and
     Vehicle Related Activities         22,852,942           7,673,574

    Expenses:
     Operating Expenses                 16,338,537          10,019,848
     Compensation Exp. Related to
      Employee Stock Options                     0           3,214,767

    Income (Loss) from Operations        6,514,405         (5,561,041)

    Other Expense (Income):
     Interest Expense                    4,057,283           1,748,613
     Other Income                      (1,660,589)           (113,749)
     Miscellaneous Expense                  21,001              70,218

    Net Income (Loss)                   $4,096,710        $(7,266,123)

    Earnings (Loss) Per Basic Share          $0.35             $(0.87)

    Earnings (Loss) Per Diluted Share        $0.35                 N/A

    Average No. of Basic
     Shares Outstanding                 11,581,852           8,397,713

    Average No. of Diluted
     Shares Outstanding                 11,842,788                 N/A