Standard & Poor's Affirms Ratings on Hertz Corp.
17 June 1998
Standard & Poor's Affirms Ratings on Hertz Corp.; Outlook to DevelopingNEW YORK, June 16 -- Standard & Poor's today affirmed its ratings on Hertz Corp (see list below). The outlook is revised to developing from negative. Ford Motor Co. (single-'A'/stable/'A-1') currently owns 81.5% of Hertz. Ford's majority stake and Hertz's strategic importance as Ford's largest customer are reflected in the triple-'B'-plus corporate credit rating on Hertz. Both Hertz's financial profile and the business profile of the car rental industry, in which Hertz is the largest participant, have improved since 1996. If this trend were to continue and Ford continues to maintain a substantial ownership stake in Hertz, Hertz's ratings could be raised. Alternatively, if Ford were to significantly reduce its ownership stake in Hertz, Hertz's corporate credit rating would likely be lowered to triple-'B'. Approximately $3.4 billion of rated debt is affected. Hertz participates primarily in the business and leisure rental segments of the car rental business. In the past, this segment has been fiercely price-competitive, typically producing poor margins or even losses for all participants, even during healthy economic periods. However, the industry has enjoyed record profitability since ownership of all major participants in this sector shifted from car manufacturers, which began in late 1996. While car manufacturers viewed car rental operations primarily as captive customers, the new owners are all wholly or partially publicly held companies, are more focused on profitability, and are less inclined to expand their fleets in a bid to gain market share -- resulting in higher utilization rates, and prices. Through its Hertz Equipment Rental Corp. subsidiary, Hertz currently operates the largest industrial and construction equipment rental business in the U.S. In 1997, Hertz's earnings reached a record level and all its credit ratios showed improvement. Hertz's debt to capital declined to 81.9% from 84.8% in 1996, still somewhat high for a transportation equipment lessor, although management has indicated its target is 75% for this ratio. Hertz's financial profile is expected to show further improvement in 1998 due to continued strong earnings and cash flow. Hertz has strong financial flexibility, due in large part to the highly liquid nature of its assets, an advantage that would continue, even with a reduced Ford stake. OUTLOOK: DEVELOPING Hertz's ratings could be raised if its financial profile continues to improve and Ford continues to hold a substantial ownership stake in the company. However, Hertz's ratings could be lowered if Ford were to reduce its ownership stake substantially. -- CreditWire OUTSTANDING RATINGS AFFIRMED Hertz Corp. Rating Corporate credit rating BBB+ Senior unsecured debt rating BBB+ Subordinated debt rating BBB Commercial paper rating A-2