Land Rover Reports May Sales
3 June 1998
Land Rover Reports May SalesLANHAM, Md., June 2 -- Land Rover North America, Inc. today reported May sales of 1,937, marking the best month to date in 1998. Charles R. Hughes, President, Land Rover North America, Inc., said, "While the loss of Defender 90 has cut into our overall sales totals when compared to 1997, our core products of Discovery and Range Rover continue to be in high demand. May was our best month to date in 1998. The programs we now have in place, particularly the special 'Land Rover 50th Anniversary Lease' for the Discovery, are proving to be quite attractive to a wide range of customers." SALES SUMMARY MAY '98 MAY '97 Y-T-D '98 Y-T-D '97 1,937 (-14.1%) 2,255 7,565 (-12.7%) 8,668 Range Rover(1) 509 490 2,624 2,584 Defender 90(2) 4 271 104 747 Discovery 1,424 1,494 4,837 5,337 (1) Includes 4.6 HSE and 4.0 SE (2) '97 MY Land Rover North America, Inc. is a member of the Rover Group of Companies, importing vehicles manufactured by Land Rover, Solihull, England. The Rover Group is a wholly-owned subsidiary of the BMW Group, Munich, Germany.