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Nissan Announces $100 Challenge

31 May 1998

Nissan Announces $100 Challenge Nissan Puts Money Where Its Mouth Is

    TORRANCE, Calif., May 29 -- Nissan Motor Corporation U.S.A.
(NMC) today announced the Nissan $100 Challenge.  Nissan is so confident in
its products that if a person test drives any new 1998 Nissan car or truck
between June 1 and July 6, 1998, and then buys or leases a new 1998 Honda or
Toyota car or truck within 30 days of the test drive, Nissan will give the
individual $100.
    "It's a program that says we have tremendous confidence in our products.
After test driving, we know consumers will want to buy a Nissan over our
competitors," said vice president, general manager of the Nissan Division,
Mike Seergy.
    For Nissan $100 Challenge Test Drive forms and complete program rules,
consumers can visit any participating Nissan retailer or call 1-800-950-8128
for program rules.  Information on the program is also available online at
http://www.nissan-usa.com.
    In North America, Nissan's operations include styling, engineering,
manufacturing, sales, consumer and corporate financing, and industrial and
textile equipment.  Nissan in North America employs more than 20,000 people in
the United States, Canada and Mexico, and generates more than 70,000 jobs
through more than 1,500 Nissan and Infiniti dealerships across the continent.
More information on Nissan in North America and the complete line of Nissan
and Infiniti vehicles can be found online at http://www.nissan-na.com.