---

Springfield Hyundai Gives Car to U Penn Student

28 April 1998

Springfield Hyundai Awards Car to University of Pennsylvania Student

    FOUNTAIN VALLEY, Calif., and SPRINGFIELD, Penn., April 28 --
Today's college student not only has to worry about rising tuition but also
the cost of transportation.  Elizabeth Beidler, a University of Pennsylvania
student, no longer has the transportation problem.  She entered her name into
a sweepstakes for a brand new Hyundai Tiburon and found herself driving away a
winner.  She was one of many students at the university who attended the
ASA/Details "Hooked-Up" college tour where Hyundai Motor America was a major
sponsor.
    Springfield Hyundai in Springfield, Pennsylvania awarded Elizabeth her
sporty black Hyundai Tiburon on March 18, 1998.
    "College students are important consumers for Hyundai," said Mike Croce,
Sales Manager at Springfield Hyundai.  "We were thrilled to deliver the
Tiburon to Elizabeth."
    The Aggressive Skating Association (ASA) and Details Magazine created an
exciting one day event on the college campus which enabled students to see
professional in-line skating shows and receive premiums and products from the
event sponsors.  Besides the opportunity to win a car, Hyundai offered test
drives and held a "Slap Shot Hockey Challenge" for additional prizes.
    For the students, this event geared to their interest, proved to be a
perfect break from the everyday college routine, and at the same time gave
them a chance to see Hyundai as a "cool" car company.
    Hyundai Motor America, based in Fountain Valley, Calif., is a subsidiary
of Hyundai Motor Company of Korea.  Hyundai cars are distributed in the United
States by Hyundai Motor America and are sold and serviced through nearly 500
dealerships nationwide.

SOURCE  Hyundai Motor America