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First Priority Group to Acquire Body Shop Video's Business Development Group

9 March 1998

First Priority Group to Acquire Body Shop Video's Business Development Group

    PLAINVIEW, N.Y., March 9 -- First Priority Group, Inc.
(OTC Bulletin Board: FPGP), announced today that it signed a letter of intent
to acquire substantially all of the assets of Body Shop Video's Business
Development Group from Mr. Scott Biggs.  Mr. Biggs has agreed to become
President of FPG's newly created Collision Repair Business Management and
Acquisition Division.  Business Development Group is the nation's leading
provider of training and management programs for the collision repair
industry.  Through a variety of education, consultation and proprietary
systems, Business Development Group maximizes the profitable and efficient
operation of collision repair facilities on an international basis.  The exact
terms have not been disclosed, but completion of this transaction is subject
to satisfactory due diligence and execution of a definitive purchase and sale
agreement.  It is anticipated that the closing of this transaction is expected
within sixty days.
    Barry Siegel, CEO of FPG stated:  "This alliance with Business Development
Group should permit FPG to become the clear leader in providing claims and
collision repair management for insurance companies and consumers by linking
insurers, vehicle claims management, and collision repairers on a nationwide
basis.  FPG will attain this leadership role in this industry with its
proprietary software programs, strategic alliances, equity partners, company
owned stores, and its contracted collision repair network of approximately
2,000 shops nationwide."
    Mr. Biggs stated, "This merger allows us to bring volume to our current
membership and aggressively re-engineer the collision claims and repair
process.  After studying all of the various opportunities in the market, the
First Priority Group/Business Development Group merger brings all of the
critical elements together to take the industry to the next level."
    Additionally, FPG announced today that it believes it now qualifies for
listing on The Nasdaq SmallCap Market and will apply for listing in several
days.
    FPG also announced today that it has entered into another Direct Appraisal
and Repair Program ("DARP") agreement with an auto insurer conducting business
in four states, which will continue to build upon FPG's leadership role in
providing the nation with a fully managed auto collision repair program.
    In addition, the Company also announced today that its Affinity Services
division has signed several major contracts for their Driver's Shield(TM) auto
services and discount program.  These contracts are with Reese Brothers, Inc.,
City Financial Corporation, FNC Insurance Agency (First Nationwide mortgage
customers), Roadside Motor Club, Inc., Road America Motor Club, Inc., National
Auto Care and Chesapeake Marketing Partners.  Reese Brothers is one of the
nation's largest telemarketing firms with over one thousand stations and
twelve locations.  They are currently successfully selling the Driver's Shield
program in a "roll-out" to customers of Alliance Mortgage Company and Consumer
Action Center, a credit card registration company.  The Affinity Services
division provides all types of auto maintenance and repair services geared to
the consumer.  Driver's Shield is offered to members and/or customers of
affinity groups, credit card and mortgage companies, financial institutions,
employers, credit unions, etc.
    In light of the above and the recent market valuation of the Company's
stock price, FPG has terminated discussions with Citi Growth Funds and a
strategic third party investor, concerning a previously negotiated private
placement issuance of the Company's common stock, as the original offering
price contemplated by the parties for these securities, is no longer
attractive and acceptable to the Company.
    FPG is primarily engaged directly and through its wholly owned
subsidiaries in nationwide managed auto care services for self-insured
corporate fleets, insurance companies, members of affinity groups and
consumers.

SOURCE  First Priority Group, Inc.