PR Newswire is Official News Release Distribution Service For Chicago Auto Show

29 January 1998
PR Newswire is Official News Release Distribution Service For Chicago Auto Show

    CHICAGO, Jan. 29 -- PR Newswire is the official distributor
of news and information to the media at the 90th Chicago Auto Show, McCormick
Place South, February 4-15.  The Chicago Auto Show is the nation's largest and
has been held more times than any other auto exposition.  The show is produced
by the Chicago Automobile Trade Association (CATA), the country's largest
metropolitan dealer association.
    PR Newswire will be located on-site in the EDS Media Center to transmit
exhibitors' news releases and photos.  At no additional cost, all news release
distribution includes delivery to databases, automotive trade publications,
placement on the Internet via the Chicago Auto Show (http://www.chicago-autoshow.com)
and on PR Newswire's Web site (http://www.prnewswire.com).  Journalists attending the
show and working in the EDS Media Center will have access to news releases and
photos from the manufacturers that have run through PR Newswire.  News,
advisories and daybooks will also be posted on the PRN Press Room Web site
(http://www.prnmedia.com) for registered media to access.
    PRN packaged services are being offered this year to Chicago Auto Show
exhibitors: PRN's PhotoLAUNCH and PhotoPRESSKIT.
    "These packages combine news release and photo distribution in targeted,
cost effective bundles designed to support the launch of new vehicles and
press kit materials," said Mike Isopi, PR Newswire's Automotive Market
Specialist.
    PR Newswire also offers an exclusive AutoShow Circuit that PRN members
can use to reach national automotive media and general media in the major auto
show cities simultaneously.  "As a whole, these services reflect PR Newswire's
ongoing effort to help members gain maximum exposure while making the best use
of their budgeted dollars," said Isopi.
    PR Newswire, headquartered in New York with 27 bureaus located nationwide
and a new office in London, specializes in the global electronic distribution
of news releases to the media and financial community.  Other services include
broadcast fax and fax-on-demand, broadcast e-mail, and photo distribution.
PR Newswire's Web site (http://www.prnewswire.com) features "Company News On-Call,"
the latest news and earnings reports from hundreds of companies, with
hypertext links to their Web sites.

SOURCE  PR Newswire