Frost & Sullivan: Rapidly Changing Dynamics of Automotive Aftermarket Forces Participants to Focus on Competitive Strategies
26 January 1998
Frost & Sullivan: Rapidly Changing Dynamics of Automotive Aftermarket Forces Participants to Focus on Competitive StrategiesNEW YORK, Jan. 26 -- The automotive aftermarket is changing drastically. No longer is it being driven by a passion for cars; the aftermarket of today is controlled by consumer preferences, confidence levels and financial abilities. Knowing what customers want, and when they want it, is imperative. To provide senior level executives with new tools, techniques, ideas and strategies necessary to successfully address the major challenges and opportunities facing the automotive aftermarket industry, Frost & Sullivan (http://www.frost.com/conferences) will assemble the country's leading industry experts at The 25th Annual Automotive Aftermarket Conference: Strategies for Success in a Competitive Market, July 20-22, 1998. This conference will provide a wealth of information to help improve your company's market position and bottom line for years to come. Frost & Sullivan's automotive aftermarket conference will consist of three days of intense learning and discussion through both informal and roundtable discussions with industry leaders and colleagues. Industry leaders in automotive parts manufacturing, automotive retailers, wholesalers and distributors, retail chains, trade press publishers, competitive intelligence professionals, management consultants and new entrepreneurs are only a few of the categories of participating companies. Previous Frost & Sullivan conference participants have been drawn from Ford, Toyota, Samsung, Bosch, Honda, Mitsubishi, GM, BMW, Sears and Pep Boys. The conference will be preceded by an intense, full-day business management workshop on "Designing and Building a Business Intelligence and Competitive Benchmarking System in the Automotive Aftermarket Industry," July 20, 1998. Led by David Frigstad, chairman of Frost & Sullivan, this tutorial is the key to survival in today's automotive aftermarket. Frost & Sullivan's tutorial is designed to teach the practical step-by-step guidelines required to build and operate a business intelligence and competitive benchmarking system and to provide actual case histories of companies that have used intelligence to gain a competitive advantage. Both the conference and the tutorial will be held at the Intercontinental Hotel in Chicago, Illinois. Subroto Banerjee, director of transportation research at Frost & Sullivan, will chair the conference. As a bonus, all conference attendees will receive Frost & Sullivan's best-selling training manual, "Industrial Market Engineering," a practical guide on how to improve your company's market position in the automotive aftermarket industry by utilizing a measurement-based marketing and sales system to address challenges, drive strategy and monitor results toward your strategic goals. In an era when competitive strategies are of utmost importance, Frost & Sullivan's 25th Annual Automotive Aftermarket Conference provides an excellent opportunity for executives concerned with improving profitability to discover crucial methods to ensure your company comes out a winner. If you are a CEO, president, vice president, director, or manager who is responsible for improving your company's market position in the automotive aftermarket, then you should not miss this conference. For more information on attending, sponsorship, exhibiting, advertising, or future speaker possibilities, call or write: Sales Inquiries: Joseph Savino jsavino@frost.com Press Inquiries: Claire Keerl ckeerl@frost.com Frost & Sullivan 90 West Street New York, NY 10006 Tel: 212-964-7000 Fax: 212-619-0831 Or, visit Frost & Sullivan's Web site: http://www.frost.com/conferences Conference: 2968-06 Date: July 21-22, 1998 Price: $1250 Tutorial: 2970-06 Date: July 20, 1998 Price: $750 Conference & Tutorial Package: Price: $1850 SOURCE Frost & Sullivan