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Laforza Automobiles and Ford Motor Company Finalize Strategic Equipment Agreement

14 January 1998

Laforza Automobiles and Ford Motor Company Finalize Strategic Equipment Agreement

    SAN DIEGO, Jan. 14 -- Laforza Automobiles, Inc.
(0TC Bulletin Board: LFZA) announced today that they have finalized their
Agreement with the Ford Motor Company relative to the installation of Ford
engines in the new, 1998 model LAFORZA Sport utility Vehicles.
    Under the terms disclosed, Laforza Automobiles has agreed to purchase a
minimum of 100, V8 engines from Ford during the '98 calendar year.  In
addition, Ford has agreed to ship the engines pre-assembled, which will
expedite the Company's final installation process.
    Laforza President and CEO Dave Hops commented, "We are extremely pleased
with the way the negotiations went with Ford.  It was evident both sides
wanted to get this deal done so that we can get on with building a premier
automobile for the upscale SUV market."
    The LAFORZA's rolling chassis are built in Cherasco, Italy and are
imported directly to the Company from the manufacturer, Magnum Industriale.
Laforza Automobiles, Inc. then provides final assembly (including the complete
Ford power train) and distribution through its limited dealer network.
LAFORZA is currently the only Italian-made Sport Utility Vehicle that is
distributed in the United States,
    To find out more about this emerging growth company, please visit their
web site at http://www.laforza.com.

SOURCE  Laforza Automobiles, Inc.