Get Auto(R) Vehicles Now Hosted on Auto Trader(R) Online, Largest Used Car Database on the Internet with over 375,000 Listings
13 November 1997
Get Auto(R) Vehicles Now Hosted on Auto Trader(R) Online, Largest Used Car Database on the Internet with over 375,000 Listings
NORFOLK, Va., Nov. 13 -- Auto Trader(R) Online announced
today that it has reached agreement with Dealer Specialties, Inc.(R) to have
their Get Auto Website vehicle data hosted in the Auto Trader Online used car
vehicle database. Get Auto adds their name to the growing list of used car
listing services who are making their data available in the largest used car
database on the Internet. Auto Trader Online now counts over 375,000 vehicles
for sale listed on its Website at http://www.traderonline.com, including more
than 125,000 private party listings, dwarfing the amount of the nearest
competitor.
Get Auto (http://www.getauto.com) joins Price Auto Outlet
(http://www.priceautooutlet.com), which began listing its vehicles in the Auto
Trader Online database in October.
"Auto Trader Online is the premier used car database on the Internet,"
said Peter Ill, Vice-President/General Manager of Trader Online. "With over
400,000 listings, we offer consumers the widest choice of listings anywhere on
the Internet. And because we have so many consumers now coming to the site,
we offer dealers an unprecedented opportunity to drive more sales."
"Trader's reach with its print magazines is unsurpassed, and that
translates into heavy traffic at their Website," said George Nenni, Director
of Marketing, Get Auto, Cincinnati, Ohio. "Placing our vehicles on their
service has greatly increased Get Auto's exposure. It's generating more
traffic to our site and offering more value to our advertisers."
Auto Trader Online provides Internet advertising services to over 12,000
automotive dealers across the country. The site has received numerous awards
since its debut in February of 1996. Yahoo! Internet Life magazine called the
site "The Best" for automotive classifieds, and the popular Internet search
engine Excite gave the Website its highest four-star rating.
Auto Trader Online averages over 1 million weekly pageviews, and over
450,000 weekly used vehicle searches. Currently, the Website contains data on
over 400,000 used vehicles for sale from both private party individuals and
automotive dealerships.
In January, the National Independent Auto Dealers Association (NIADA)
named Auto Trader(R) Online as its exclusively endorsed provider of Internet
marketing services for its 13,000 independent car dealer members.
Auto Trader Online is the Internet car search service of Trader Publishing
Company, a Norfolk, VA, based publisher of 321 localized and 14 national
magazines with a combined weekly circulation exceeding 3 million. The company
has 90 offices in 80 U.S. cities.
Get Auto is the Internet car search service of Dealer Specialties, Inc.
Dealer Specialties is a worldwide leader in providing automobile dealers with
descriptive used-vehicle window stickers. This detailed vehicle data is then
sent electronically to the Get Auto Website.
SOURCE Auto Trader Online