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Rush Enterprises Announces Third Quarter Results

4 November 1997

Rush Enterprises Announces Third Quarter Results

    SAN ANTONIO, Nov. 4 -- Rush Enterprises, Inc. ,
one of the largest heavy-duty truck dealers in the U.S. and the first to go
public, today announced the results of operations for the third quarter ended
September 30, 1997.
    In the third quarter ended September 30, 1997, the Company's net revenues
totaled $102.1 million, up 17.2% from the $87.1 million reported in the
previous year.  Net income increased $121,000 to $1,658,000 from the prior
year level of $1,537,000.  Earnings per share increased from $0.23 to $0.25,
or 8.7%.
    Marvin Rush, Chairman and Chief Executive Officer of Rush Enterprises,
Inc. stated "After a slow first half of the year, the third quarter results
reflect strengthening financial performance.  Revenue growth, particularly in
the finance area, led to a strong quarter.  Revenues exceeded both 1997 second
quarter revenues and 1996 third quarter revenues in all sales categories.
    "We remain committed to the trucking and equipment industries and are
entering the final quarter of 1997 with momentum and confidence.  We believe
our strategy of industry consolidation, in both industries, will lead to
increased efficiencies and the generation of shareholder value."
    Rush Enterprises is one of the largest heavy-duty truck dealers in the
country.  Its current operations include a network of truck centers located in
Texas, California, Oklahoma, Louisiana and Colorado.  These truck centers
provide an integrated, one-step source for the retail sale of new Peterbilt
and used heavy-duty trucks of various makes; after market parts, service and
body shop facilities; and a wide array of financial services, including the
financing of truck sales, insurance products, and truck leasing and rentals.
    Additionally, on October 6, 1997, the Company acquired from C. Jim Stewart
& Stevenson, Inc. the assets of its John Deere dealership in
the gulf coast territory.  The dealership provides a source for the retail
sale of new John Deere and used construction equipment of various makes, after
market parts and service facilities, and equipment leasing and rentals.
    Certain statements contained herein are "forward-looking" statements (as
such term is defined in the Private Securities Litigation Reform Act of 1995).
Because such statements include risks and uncertainties, actual results may
differ materially from those expressed or implied by such forward-looking
statements.  Factors that could cause actual results to differ materially from
those expressed or implied by such forward-looking statements include, but are
not limited to, those discussed in filings made by the Company with the
Securities and Exchange Commission.

                   RUSH ENTERPRISES, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF INCOME
            (in thousands, except earnings per share - unaudited)

                                   Three months ended      Nine months ended
                                      September 30,           September 30,
                                    1997        1996       1997        1996

    REVENUES:
      New and used truck sales    $75,545      65,427    $209,181    $186,751
      Parts and service            20,934      16,414      56,280      48,359
      Lease and rental              3,605       3,490      10,262      10,056
      Finance and insurance         1,732       1,513       3,812       4,371
      Other                           329         288       1,294         986
        Total revenues            102,145      87,132     280,829     250,523

    COST OF PRODUCTS SOLD          85,473      72,926     236,521     209,870
    GROSS PROFIT                   16,672      14,206      44,308      40,653
    SELLING, GENERAL AND
     ADMINISTRATIVE                12,732      10,595      35,229      30,283
    DEPRECIATION AND AMORTIZATION     730         610       2,071       1,789
    OPERATING INCOME                3,210       3,001       7,008       8,581
    INTEREST EXPENSE                  537         554       1,462       2,676
    INCOME BEFORE INCOME TAXES      2,673       2,447       5,546       5,905
    PROVISION FOR INCOME TAXES      1,015         910       2,107       1,310
    NET INCOME                     $1,658      $1,537      $3,439      $4,595

    EARNINGS PER SHARE
      Primary                       $0.25       $0.23       $0.52         ---
      Fully Diluted                 $0.25       $0.23       $0.52         ---

    WEIGHTED AVERAGE SHARES
     OUTSTANDING
      Primary                       6,646       6,640       6,646         ---
      Fully Diluted                 6,646       6,640       6,646         ---

    UNAUDITED PRO FORMA DATA:
      Income before income taxes      ---         ---         ---      $5,905
      Pro forma adjustments to
       reflect federal and state
       income taxes                   ---         ---         ---       2,244
      Pro forma income after
       provision for income taxes     ---         ---         ---      $3,661
      Pro forma income per share      ---         ---         ---      $ 0.70

      Weighted average shares
       outstanding used in the
       pro forma net income
       per share calculation          ---         ---         ---       5,237

SOURCE  Rush Enterprises, Inc.