Mercury Donates a 1998 Mountaineer Tread Lightly! Raffles a Mountaineer for Fund Raiser
30 October 1997
Mercury Donates a 1998 Mountaineer Tread Lightly! Raffles a Mountaineer for Fund Raiser
OGDEN, Utah, Oct. 30, -- Mercury joins Tread Lightly!'s elite
Official Sponsor list. The division has donated a 1998 Mountaineer. The
sport utility vehicle is being used as a partnership between Tread Lightly!
and the Cape Cod Museum of Natural History for fund raising to benefit both
organizations.
Lincoln-Mercury, a division of Ford Motor Company became a sponsor of the
organization after successfully launching the Mercury Mountaineer. "The
Mountaineer is an environmentally responsible sport utility vehicle with 80%
of its components which can be recycled, making it a good model for Tread
Lightly! and its members," says Anne Doyle, Public Affairs Manager of
Lincoln-Mercury. "With its V-6 engine and all wheel drive capabilities,
Mountaineer encourages people to enjoy the great outdoors."
"This is the first time an Official Sponsor has donated a vehicle for a
raffle. It's a great way to generate funds to further its education message,"
says Lori McNeely, Executive Director for Tread Lightly!
The Mountaineer is on display during the month of October at the Cape Cod
Museum of Natural History and will be given away on November 7. Five hundred
chances will be made available at $100 per chance. Grand prize will be the
1998, fully loaded, emerald green Mountaineer.
The Mountaineer is environmentally responsible with 80% of its components
which can be recycled.
This sport utility vehicle is a five speed automatic with a V-6 engine.
It features a control trac 4x4 system and moonroof. Second prize will be $500
cash and $200 cash will be awarded to the third and fourth place winners.
To purchase tickets or find out more about the raffle contact Tread
Lightly! at 800-966-9900, email: tlinc@xmission.com, or write to: Tread
Lightly!, Inc. 298 24th Street, Suite 325, Ogden, Utah, 84401.
Tread Lightly! was launched in 1985 by the U.S. Forest Service to help
protect public and private lands. To maximize its effectiveness, program
responsibility was transferred to the private sector, making Tread Lightly! a
not-for-profit organization. Protecting the great outdoors through education
became Tread Lightly!'s mission. Ensuring future use of land and water became
its purpose. Tread Lightly!'s message now reaches an international audience
of outdoor recreationists. Through the service of Tread Lightly!,
recreationists learn that opportunities to use the outdoors tomorrow depends
on how they recreate today.
Tread Lightly! is sponsored, in part, by the following organizations:
AM General Corporation; American Honda Motor Co., Inc.; American Motorcyclist
Association; ARB Air locker; Arctic Cat, Inc.; Automobile Magazine; Chrysler
Jeep Imports UK; The Coleman Company, Inc.; Ehlert Publishing Group, Inc.;
Field and Stream Magazine; Fleetwood RVs; Ford Motor Company; 4 Wheel Drive
and Sport Utility Magazine; Four Wheeler Magazine; Hi-Lift Jack Company;
Hunter Education Association; Jeep, A Division of Chrysler Corp.; Kawasaki
Motors Corp., USA; Kia Motors America; Land Rover North America, Inc.;
Lincoln-Mercury; Lund Industries, Inc.; Manik 4x4; Mazda Motor of America,
Inc.; Mercedes-Benz of North America, Inc.; Michelin-America's Small Tire
Corp.; Mitsubishi Motor Sales of America, Inc.; National 4-H Council; The New
Dodge; Nissan Motor Corporation U.S.A.; Off-Road Advertiser Magazine; Petersen
Publishing Group; Popular Mechanics Magazine; Ramsey Winch Company; Skiing
Company; Times Mirror; Sports Afield Magazine; Subaru of America, Inc.; Toyota
Motor Sales, USA, Inc.; Tread Lightly! Australia; Tread Lightly! Canada; Tread
Lightly! New Zealand; Warn Industries; Yamaha Motor Corporation, USA; Yokohama
Tire Corp.
SOURCE Lincoln-Mercury Division