USAC: Davey Sports Management announces new Licensees for USAC
12 August 2000
Posted By Terry
Callahan
Motorsports Editor, The Auto Channel
Davey Sports Management, the exclusive worldwide licensing agent
for the
United States Auto Club (USAC), is pleased to announce the signing of four
new licensed manufacturers for the USAC Racing program. The following four
companies produce a variety of products featuring USAC logos and images,
particularly focusing on USAC's three top divisions: Coors Light Silver
Bullet Series, Stoops Freightliner Sprint Car Series and the MCI WorldCom
Midget Car Series.Motorsports Merchandising, Inc. - a sports merchandiser based in Indianapolis, MMI has signed a comprehensive license agreement with USAC that grants the company rights as the official on-site vendor, official e-commerce retailer and retail wholesaler for a wide range of USAC products including basic apparel, headwear and novelty items. MMI has similar agreements with E-Map USA's Hot Rod Magazine and Car Craft Brands, as well as the Grand American Road Racing Association. MMI launched its line during the DuPont 100 at Indianapolis Raceway Park on August 2 as the first event of three successive days of racing in Indianapolis leading up to the Brickyard 400. MMI has established shopmotorsports.com as a top source for motorsports apparel and accessories online.
Timeframed - based in Detroit, MI, Timeframed specializes in the production of limited editions of unique collectible presentations, which include replicas of unusual memorabilia, including letters, photographs, artwork, tickets, posters and more. Timeframed will create product themed after USAC's rich history. Visit www.timeframed.com for more information.
DeLong Sportswear - a domestic manufacturer of outerwear and headwear, DeLong will produce a line of nylon and polar fleece jackets, as well as headwear featuring each USAC division logo as the primary graphic. DeLong has the capability of shipping headwear products within 72 hours from its headquarters in Grinnell, Iowa.
SRE Pins - a producer of high quality lapel pins, key rings and medallions since 1978, SRE will produce a line of lapel pins that features car designs and basic logos of race cars in USAC's top three divisions. SRE is based in Burbank, California.
Text provided by Dick Jordan
Editors Note: To view hundreds of hot racing photos
and art, visit
The Racing
Photo Museum and the
Visions
of Speed Art Gallery.