Pennzoil Racing By The Numbers
30 December 1998
Pennzoil's sponsorship of a NASCAR, NHRA, Indy Racing League or World of Outlaw car means more than just painting the race car bright yellow and providing the driver with a uniform. The following is a list documenting just some of the items Pennzoil distributed to fans, customers, and employees during the 1998 racing season. Pennzoil sponsorship is visible in nearly every major racing series in America.Items Distributed In 1998:
Pennzoil Hats 45,922
Driver Autograph Cards 1,402,750
Racing Schedules 186,500
Pennzoil Oval Stickers 715,610
Pennzoil Cameras 4,238
Pennzoil Tote Bags 940
Pennzoil Barrel Covers 7,236
Pennzoil Press Kit Folders 2,110
Cardboard Standups 627
Pennzoil Umbrellas 516
Pennzoil Koozies 520
Pennzoil Racing Banners 6,406
Pennzoil Seat Cushions 4,142
Yellow Carrying Bags 496,260
Pennant Stringers 70,000
Pennzoil Ear Plugs 5,945
Pennzoil Key Chains 35,338
Pennzoil Team Posters 269,375