NASCAR FIGURE EIGHT COMPETITION LIVE ON THE INTERNET

10 September 1997

The Auto Channel and Louisville Motor Speedway Present Slam Bang
Action in Video Webcast


For Immediate Release

        LOUISVILLE, KY & SACRAMENTO, CA; September 9, 1997-- The Auto
Channel and Louisville Motor Speedway will once again team up to
present an Internet first.  This time it's a NASCAR Winston Racing
Series Figure Eight Event, on Friday, September 12, 1997.  The live
Video and Audio cybercast will begin at 7:30pm EDT, and take place
during the running of the Field Preferred Meats "Outlaw Figure Eight
Season Championship" at the Louisville Motor Speedway.
	
        On July 11, 1997, The Auto Channel and Louisville Motor
Speedway presented the internet's first live streaming video coverage
of a motor sports event when they presented a NASCAR Slim Jim Pro
Series race.

        The uniqueness of the figure eight race is defined by the
criss-crossing ribbon of asphalt that connects the corners of the
Speedway's 3/8ths mile Oval Short Track.  The drivers' objective, in
addition to winning, is to find an opening in traffic long enough to
safely cross the intersection and maintain position. With speeds
reaching and exceeding 55 mph, the camera's attention will be focused
on the intersection, as will the eyes of the live fans. Obviously
collisions occurr within this area on a very regular basis, thus
adding to the excitement of the race.

        The technology used by The Auto Channel to cybercast the video
coverage is VXtreme.  VXtreme is a proprietary "real time video
streaming" technology developed by VXtreme, Inc., of Sunnyvale,
California.  VXtreme allows internet users to watch live and
pre-recorded video in real-time, without the frustrating wait of
excessive download times.  Although there are other real-time video
products on the market for use on the web, VXtreme's enhanced
resolution and increased frame rate, even over a 28.8 kbs modem,
provides internet users with the closest "TV like" experience.  Over a
28.8 modem, typical frame rates average between 8 and 10 frames per
second, and with a 56 kbs ISDN or X2 connection, frame rates average
12 to 15 frames per second.

        The Auto Channel's internet network can be accessed at
"http://www.theautochannel.com".  Internet users who wish to watch
this history making coverage will need the VXtreme player software,
which is available free and can be downloaded from The Auto Channel or
the VXtreme website at "http://www.microsoft.com/netshow/vxtreme/software.htm".
Installation is completed quickly and easily into both Netscape and 
Explorer browsers.

Company Contact:
Marc Rauch
(502) 584-4100
(916) 852-1956
email: mjrauch@theautochannel.com