Press Release

Mitsubishi Announces Cyber Car Sales Through Internet

10/17/96

Manheim Auctions and Mitsubishi Open Newest 'Cyberlot' on the Internet
Mitsubishi Direct Will Sell Diamond Select Cars Exclusively Through
World Wide Web Site

ATLANTA, Oct. 15 -- Manheim Auctions and Mitsubishi Motor
Sales of America (MMSA) created a "cyberlot" on Manheim's World Wide
Web site to offer Diamond Select(TM) certified vehicles.

Called Mitsubishi Direct, the online service allows registered
Mitsubishi dealers to preview and purchase Diamond Select(TM) cars
over the Internet. The vehicles are specially chosen, premium
Mitsubishi units with less than 48,000 miles, under 48 months of use,
that have passed a rigorous 110-point inspection and reconditioning
process.

By easily navigating through Mitsubishi Direct, dealers will be able
to search for the vehicle(s) that meet their needs. In the cyberlot
designed by Manheim's interactive services group, each car is
individually described and shown in digital images, allowing dealers
to personally estimate the value of each model, rather than depend on
third-party rankings.

With Mitsubishi Direct, Mitsubishi joins an expanding list of
automakers that turn to Manheim's Internet capabilities to sell
vehicles. LFS Direct, which markets off-lease Lexus vehicles through
the Manheim's World Wide Web site to registered dealers, has sold more
than $11 million worth of cars in five months.

All Diamond Select(TM) vehicles come with a 12 months/12,000 miles
extended service plan, including a powertrain warranty for five
years/60,000 miles from original inservice date, 24-hour roadside
service, rental assistance, trip interruption and tire protection,
among other features. These premium cars are inspected, certified and
marshalled at the Mitsubishi Quality Assurance Center in Brunswick,
Ga.

Now in its testing stage, Mitsubishi Direct was launched in the
Southeast (Ala., Ga., Fla., Miss., Ky., N.C., S.C., and Tenn.) on
Oct. 1. Soon, all 511 nationwide Mitsubishi dealers will be able to
access the cyberlot.

Future plans between Mitsubishi and Manheim include setting up a
"cyberauction," the first of its kind in the world, which will mix the
most important and exciting features of auto auctions with the
instantaneous access provided by the Internet. This cyberauction is
projected to start by year-end.

Atlanta-based Manheim Auctions is the largest, highest-volume
automobile auction company in the world with 62 locations in the
United States and Canada. In 1995, Manheim handled more than 4.6
million vehicles and had sales in excess of $20 billion.