The Auto Channel
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The Largest Independent Automotive Research Resource
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March 2016

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Tuesday, March 22, 2016

LotLinx' Digital Marketing Tool Eliminates Wasted Dealer Ad Spending

LotLinx' Digital Marketing Tool Eliminates Wasted Dealer Ad Spending

CHICAGO, March 23, 2016 – Twenty-five percent of a car dealer’s inventory gets nearly 80 percent of online VDP views, according to a study by leading automotive marketing technology provider LotLinx®. With the average dealer spending $130,000 a year on digital marketing (source: NADA), this imbalance leads ... Continue reading

500,000th Hyundai Elantra Sold in Canada

500,000th Hyundai Elantra Sold in Canada

TORONTO, March 22, 2016; Hot on the heels of the February launch of the all-new 2017 Elantra compact sedan, Hyundai Auto Canada Corp. announced it has reached a sales milestone with the Elantra nameplate, achieving 500,000 cumulative sales since June, 1991. The milestone sale, a 2017 Elantra GL, was delivered to a cust ... Continue reading

Shelby American, Hertz & Ford Motor Company Announce 2016 Ford Shelby GT-H

Shelby American, Hertz & Ford Motor Company Announce 2016 Ford Shelby GT-H

2016 Ford Shelby GT-H New York – March 21, 2016 – Fifty years after the Shelby GT350-H was introduced, Ford Motor Company, Shelby American and Hertz unveiled a special run of performance-modified 2016 Ford Mustang GTs named the Shelby GT-H that will be available for rent beginning Memorial Day weekend.2016 Fo ... Continue reading

Cohda Chosen for New US Connected Car Trial

Cohda Chosen for New US Connected Car Trial

FARMINGTON HILLS, Mich., March 21, 2016 -- Global connected car leader Cohda Wireless will supply its equipment for a trial that lays the groundwork for the expected mandating of connected vehicle technology in the US within four years. South Carolina-based Clemson University has chosen Cohda to supply its MK5 onboard ... Continue reading

Electric Vehicles (BEV and PHEV) Sales Volume and Market Forecast - Global Analysis - Research and Markets

Electric Vehicles (BEV and PHEV) Sales Volume and Market Forecast - Global Analysis - Research and Markets

DUBLIN—Research and Markets (http://www.researchandmarkets.com/research/lzx6nd/electric_vehicles) has announced the addition of the "Electric Vehicles (BEV and PHEV) Sales Volume and Market Forecast - Global Analysis" report to their offering. The electric vehicles market is rapidly growing around the world and ar ... Continue reading

2016 Scion tC Review By John Heilig +VIDEO

2016 Scion tC Review By John Heilig +VIDEO

2016 Scion tC Coupe Review By John Heilig ... Continue reading

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