Honda July 2024 Auto Sales Up 8%
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- American Honda sales total 120,737 units in July, led by balanced sales of cars, light trucks and electrified models
Honda
- Honda brand continues strong sales momentum, topping 109,500 units in July, and 6th straight month above 100,000 units. Brand is up almost 12% for the year.
- Honda electrified sales top 27,600 units led by hybrid-electric versions of CR-V and Accord plus recently launched Civic, and Prologue EV
- Prologue sales reach 3,458 units in July, as awareness builds and national rollout accelerates
- CR-V sales top 34,000 units, and 6th straight month above 30,000 units, with July hybrid sales representing nearly 50% of mix
- Light truck sales up 16.5% month-over-month on sales of 75,362 units, boosted by solid sales of Pilot (12,109), HR-V (11,928) and Ridgeline (4,148), which posted its best month of 2024
- Civic sales top 20,000 units for 6th straight month, as Honda sedan sales remain strong with Accord and Civic combining for over 34,000 units; Accord hybrid sales represent 51% of model mix
Acura
- Acura brand sales rise month over month to 11,186 units in July, one of the best months of the year
- Acura MDX and RDX sales top 7,800 units with RDX logging 4,013 units in July; and MDX totals 3,845 units despite tight supply as refreshed 2025 model begins to reach dealers
- All-electric ZDX sales continue to grow as model is rolled out nationwide and new nameplate gains awareness; ZDX Type S represented nearly 25% of sales in July
- Integra sales top 2,000 units for the sixth straight month, capturing over 50% of sales in its class
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