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REVEALED: Ford KA, Peugeot 206 and Renault Clio are to disappear from British roads in the next two years

Hi,

According to new research by Car Finance Company, Carmoola,
<https://www.carmoola.co.uk/> the Millennial “First Car�?? such as the Ford
KA or Peugeot 206 is being phased out by Gen Z as they opt for luxury
models such as an Audi or BMW.

   - *Ford KA, Peugeot 206 and Renault Clio are to disappear from British
   roads in the next two years. *
   - *Most popular Millennial Cars in 2014 were the Ford Fiesta, Ford Focus
   and Vauxhall Astra*
   -

   *In 2022 the top five makes of licensed cars in the UK were Ford
   (12.1%), Vauxhall (8.9%), Volkswagen (8.8%), BMW (6.1%) and Audi (5.7%).*
   - *Gen Z buyers are more likely to buy luxury cars than any other
   generation, with 39% saying that the vehicle they bought was a luxury model
   vs only 29% of Millennials. *

Carmoola <https://www.carmoola.co.uk/> has used DVLA data to source the top
40 brands and models of cars registered in the UK in 2014 and compared the
number of registrations of the same models in 2022. By comparing the number
of licenses in these two years, we found an average drop in these models
over the past nine years and predicted how long until these models will be
gone from UK roads completely!

From Skinny Jeans, drinking alcohol and even winged eyeliner, Gen Z loves
nothing more than writing off something favoured by their older peers, the
Millennials, and next up may be the humble “first car�??. Long gone are the
days of second-hand motors being passed down from older siblings or
trawling the local second-hand car dealership for a rusted run around that
costs no more than a few thousand pounds.

Original content:
https://www.carmoola.co.uk/blog/millennial-gen-z-first-cars

Imagery:
https://drive.google.com/drive/folders/1CxbNfoDgEr60j2wQoR06vLeKH16kIsXE?usp=sharing


Let me know if you need any additional information!

Thanks

Lauren

[image: The Millennial “First Cars�?? Being Written Off By Gen Z]

These are The Millennial “First Cars�?? Being Written Off By Gen Z

According to new research by Car Finance Company, Carmoola,
<https://www.carmoola.co.uk/> the Millennial “First Car�?? such as the Ford
KA or Peugeot 206 is being phased out by Gen Z as they opt for luxury
models such as an Audi or BMW.

   - *Ford KA, Peugeot 206 and Renault Clio are to disappear from British
   roads in the next two years. *
   - *Most popular Millennial Cars in 2014 were the Ford Fiesta, Ford Focus
   and Vauxhall Astra*
   -

   *In 2022 the top five makes of licensed cars in the UK were Ford
   (12.1%), Vauxhall (8.9%), Volkswagen (8.8%), BMW (6.1%) and Audi (5.7%).*
   - *Gen Z buyers are more likely to buy luxury cars than any other
   generation, with 39% saying that the vehicle they bought was a luxury model
   vs only 29% of Millennials. *

From Skinny Jeans, drinking alcohol and even winged eyeliner, Gen Z loves
nothing more than writing off something favoured by their older peers, the
Millennials, and next up may be the humble “first car�??. Long gone are the
days of second-hand motors being passed down from older siblings or
trawling the local second-hand car dealership for a rusted run around that
costs no more than a few thousand pounds.
The Most Popular Cars in 2014

In 2014, most Millennials would have been aged between 18 and 33 - the time
when most people are learning to drive and hopefully passing their driving
test so they can get on the roads in their very first car. When looking for
their first car back in 2014, Millennials wanted reliability, affordable
running costs and the ability to take a few bumps and scrapes along the
way.

Compiling data from the Department of Transport and the DVLA of the most
licensed cars in the UK in 2014 reveals the most popular cars of the
Millennial “first driver.�?? The top three most licensed cars in 2014 were:

   1.

   FORD FIESTA - 66655 licensed


   1.

   FORD FOCUS - 589565 licensed


   1.

   VAUXHALL ASTRA - 163297 licensed

The Millennial Cars Being Written Off by Gen Z

The most popular first cars for Millennials may be a thing of the past in
the coming years as research has found they are likely to disappear from
the roads completely in the near future. The five models most likely to
disappear off the roads the quickest are:

FORD KA - 1 YEAR: On average there are 11597 fewer Ford KAs on the roads
each year since 2014. The beauty of the humble Ford KA is it’s cheap to
buy, insure and run! So, if you're on a tight budget and want to get from A
to B with minimal fuss, Ford's little Ka with its simple design was a
winning choice - perfect for the Millennial looking to get on the road
driving mates to college or pulling up to their first “real�?? jobs. By 2009,
British customers had bought 500,000 of Ford's smallest car since it first
went on sale in 1996.

PEUGEOT 206 - 1 YEAR: On average there are 8001 fewer Peugeot 206s on the
roads each year since 2014. First launched in 1998, the Peugeot 206 is a
small, reliable hatchback car. It remains the best-selling Peugeot of all
time. Unfortunately, you can’t buy a new 206 anymore but there are plenty
of secondhand models still on the market.

FORD MONDEO - 1 YEAR: On average there are 4857 fewer Ford Mondeos on the
roads each year since 2014. As a Millennial, if you had a Ford Mondeo - it
was likely that your parents gave you it after they had had an upgrade to
the latest model or one was going cheap at the local second-hand car
dealership. A mainstay among families for over 30 years, there was even one
featured at the start of the James Bond film, Casino Royale. Sadly, Ford
announced they were going to stop selling new Mondeo models in the UK from
2022 thanks to the rise in popularity of the SUV.

RENAULT CLIO - 2 YEARS: On average there are 12165 fewer Renault Clios on
the roads each year since 2014. The Renault Clio is a perennial first-buy
favourite in the UK as it’s cheap to buy and own. It’s easy to drive and
its soft suspension makes it very comfortable, and there’s plenty of kit,
too. Chances are if you didn’t drive one yourself, you know someone who
did. Known for its electrical niggles, you could at least pop to the shops
for some predrinks.

FIAT PUNTO - 3 YEARS: On average there are 5386 fewer Fiat Puntos on the
roads each year since 2014. Fiat is often overlooked by those in the market
for a first car, in favour of the likes of the Ford Fiesta and Vauxhall
Corsa. However, the Punto was a good-looking and affordable option for
those who have just passed their test. Likely the car of choice for
Girlfriends and hairdressers it was dwarfed in popularity by its sister
model the Fiat 500.

BRAND

MODEL

SUB-MODEL

2022

2014

Average loss per year

How many years left?

FORD

FORD KA

KA

6472

110842

11597

1

PEUGEOT

PEUGEOT 206

206 LX

5682

77687

8001

1

FORD

FORD MONDEO

MONDEO LX

6362

50072

4857

1

RENAULT

RENAULT CLIO

CLIO DYNAMIQUE 16V, CLIO EXPRESSION 16V

25384

134873

12165

2

FIAT

FIAT PUNTO

PUNTO ACTIVE

17740

66216

5386

3

VOLKSWAGEN

VOLKSWAGEN POLO

POLO E

12389

51424

4337

3

NISSAN

NISSAN MICRA

MICRA S

21147

74952

5978

4

VOLKSWAGEN

VOLKSWAGEN GOLF

GOLF GT TDI, GOLF S

49323

139963

10071

5

VAUXHALL

VAUXHALL CORSA

CORSA SXI 16V, CORSA SXI

49594

137459

9763

5

FORD

FORD FOCUS

FOCUS ZETEC, FOCUS LX, FOCUS GHIA, FOCUS ZETEC TDCI, FOCUS ZETEC CLIMATE,
FOCUS ZETEC 100

258257

589565

36812

7

PEUGEOT

PEUGEOT 207

207 S

26758

53441

2965

9

VAUXHALL

VAUXHALL ASTRA

ASTRA CLUB 8V, ASTRA SRI

ASTRA SXI

86635

163297

8518

10

VAUXHALL

VAUXHALL ZAFIRA

ZAFIRA LIFE, ZAFIRA EXCLUSIV

62300

109741

5271

12

HONDA

HONDA JAZZ

JAZZ SE

42333

68141

2868

15

FORD

FORD FIESTA

FIESTA ZETEC, FIESTA ZETEC CLIMATE, FIESTA FINESSE, FIESTA STYLE, FIESTA
LX, FIESTA GHIA

531482

666551

15008

35

PEUGEOT

PEUGEOT 107

107 URBAN

49098

60526

1270

39

MINI

MINI ONE

ONE

95350

107602

1361

70

AUDI

AUDI A3

A3 SPORT TDI

47420

53156

637

74

TOYOTA

TOYOTA YARIS

YARIS TR VVT-I

54306

58666

484

112

FIAT

FIAT 500

500 LOUNGE

112390

47816

+7174


MINI

MINI COOPER

COOPER

174098

153988

+2234
  Expensive Taste

According to a recent survey by Heritage Car Insurance
<https://www.heritagecarinsurance.co.uk/blog/survey-shows-ford-is-the-most-popular-first-car-uk-wide/>,
Gen Z is by far the generation that is most likely to have a first car that
is “luxurious�?? differing from Millennials who were lucky to get their older
brothers Ford KA or Peugeot 208. According to those surveyed 1 in 6, Gen
Zers have had a BMW as their first car and 1 in 12 said they have an Audi
for their first-ever vehicle. According to a recent report by CDK Global
<https://www.cdkglobal.com/sites/cdk4/files/2022-06/CDK_Global_GenZ_Friction_Point_Study.pdf>,
Gen Z buyers are more likely to buy luxury cars than any other generation,
with 39% saying that the vehicle they bought was a luxury model vs only 29%
of Millennials.

In 2022 the top five makes of licensed cars in the UK were Ford (12.1%),
Vauxhall (8.9%), Volkswagen (8.8%), BMW (6.1%) and Audi (5.7%).

Link to original content:
https://www.carmoola.co.uk/blog/millennial-gen-z-first-cars

Data:

We sourced the top 40 brands and models of cars registered in the UK in
2014 and compared the number of registrations of the same models in 2022.
By comparing the number of licenses in these two years, we found an average
drop in these models over the past nine years and predicted how long until
these models will be gone from UK roads completely. All models are still
licensed and roadworthy.

https://www.gov.uk/government/statistical-data-sets/vehicle-licensing-statistics-data-files

Data set:
https://docs.google.com/spreadsheets/d/10P9mI3HqXCG6tNvutAY3MQQnU_HFghZ8I09YU1kgurg/edit?usp=sharing


https://www.heritagecarinsurance.co.uk/blog/survey-shows-ford-is-the-most-popular-first-car-uk-wide/
 *https://www.cdkglobal.com/sites/cdk4/files/2022-06/CDK_Global_GenZ_Friction_Point_Study.pdf
<https://www.cdkglobal.com/sites/cdk4/files/2022-06/CDK_Global_GenZ_Friction_Point_Study.pdf>
*