BMW i4 M50: THE FIRST BMW M ELECTRIC VEHICLE EQUIPPED WITH PIRELLI P ZERO ELECT
[cid:image001.png@01D92FD4.9D773DB0] PRESS RELEASE BMW i4 M50: THE FIRST BMW M ELECTRIC VEHICLE EQUIPPED WITH PIRELLI P ZERO ELECT Pirelli tires homologated for most of the BMW M range, designed with a dedicated development process Milan, January 24, 2023. The Pirelli P Zero Elect has been selected by BMW M as original equipment for the new BMW i4 M50, the first fully electric car developed by the brand's high-performance division, which celebrated its 50th anniversary last year. The latest zero-emission coupé now joins many other BMW M cars for which Pirelli has developed bespoke original equipment tyres. The BMW i4 M50 sets the sporting division of the brand on the path towards total electrification for the first time. There are two engines driving all four wheels, giving the car a total power output of 544CV (400kW) with acceleration from 0-100kph in 3.9 seconds. To handle the high performance of the car and meet the unique demands common to all electric vehicles, Pirelli has developed P Zero tires with Elect technology, which can be recognized by the specific markings on the sidewall. Alongside the star that identifies all bespoke BMW original equipment tires, the Elect logo also indicates that the tire has been specially developed to complement the characteristics of battery electric vehicles BEV and plug-in hybrid vehicles, such as instant torque, increased weight from the batteries, and silent travel. The structure of the Pirelli tire has been reinforced to support the car and deliver maximum performance. The special high-grip compound has also been designed to give outstanding grip for a precise and efficient handling. PIRELLI AND BMW M In 2022 BMW's sporting M division turned 50, transferring the expertise developed in motorsport to everyday roads. Equally, the know-how accumulated by Pirelli in over 150 years of history and over 110 years of competition allows the Italian firm to create tailor-made tires for some of the most iconic and prestigious performance brands in the world, enhancing the entire driving experience and sharpening the vehicle dynamics. Pirelli's association with BMW M has resulted in tires for the X3 M and X6 M SUVs, for example, both of which are homologated with P Zero for summer and Scorpion Winter for the colder months. Pirelli also equips the elegant 8 Series with P Zero tires and the iconic M5 CS exclusively with P Zero Corsa, for use on both the track and the road. ****** Pirelli Communications and Media Relations - North America: Maria Stella Narciso * 1 762 235 9179 * mariastella.narciso@pirelli.com<mailto:mariastella.narciso@pirelli.com> * www.pirelli.com<http://www.pirelli.com> ======================================================== CONFIDENTIALITY NOTICE This message and its attachments (if any) may contain confidential, proprietary or legally privileged information and it is intended only for the use of the addressee named above. No confidentiality or privilege is waived or lost by any mistransmission. If you are not the intended recipient of this message you are hereby notified that you must not use, disseminate, copy it in any form or take any action in reliance on it. If you have received this message in error, please, delete it (and any copies of it) and kindly inform the sender, of this e-mail, by replying or go to www.pirelli.com<http://www.pirelli.com> on "contact us". ========================================================
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