Partner Wanted - Truth Telling A Must - The Auto Channel

Brand Name Functioning Million Page Automotive Knowledge Base With Meta Data, Ready For Machine Learning - For Sale, Lease Or Subscription

Description:

The Auto Channel Puts unbiased Thoughts In Visitor's Minds, we are a grown-up car guy's most important Stop On The Digital Mother Road, where they can find focused easy to understand, easy to read helpful and fun automotive content. They can find comfortable eclectic lifestyle stories and "one-click-away-from" complete vehicle specs, auto journalist vehicle reviews, every piece of content has been indexed and ready to discover.

But The Auto Channel site visitor's won't find cookies or other clandestine privacy pirates here, there are no hucksters or touts screaming "find best price" claims, no "tatt" monster vehicle experts, no nose rings, no fast talking scary characters, no selling - just telling, in a mature measured way.

Readers will find data to expand their car and truck knowledge so they can confidently detour around biased lead gen influenced search engine SERP and purposeful site omissions, both of which are conducive to make wrong decisions and expensive assumptions.

The Auto Channel Highlights

The Auto Channel Published Online Since 1996
The Auto Channel, U.S. Trademark Registration No. 3301940
The Auto Channel URL and 50 Additional Complimentary URLs Registered
900,000 Page Parsed Automotive Knowledge Base (Text, Video, Audio, Images)
500,000 Visitors Monthly (Past: as many as 6 -7 million visitors per month
Google SERP Impression Count 6-8 Million per Month
The Auto Channel Alexa Ranking – Within Top 100,000 Worldwide
The Auto Channel Alexa Ranking – Within Top 25,000 in U.S.
Domain Rating 70
Organic Referring Domains 20,000
Organic Back-Links 867,000
Purchaser Training
Operational Team Integration
Turnkey All Hardware And Software Systems

"B"...reviewing the latest cars and trucks from around the world

Goodbye Boredom

The Auto Channel can be your "Next Act"

Don't slip quietly into the night. Have Fun! You Can't Take It With You! But You Can Acquire Accredited Car Guy Status From A Partnership Investment Made In The Auto Channel® Team

For more than 25 years The Auto Channel®, the Internet's original interactive editorial automotive web site has published what many consider the web's best independent editorial automotive information, shopper research and entertaining auto content (just browse our site). The Auto Channel was created, designed, maintained, managed and produced by the web's most experienced team of writers, producers, engineers, video producers, artists and conceptualizers of any commercial web site in the world.

Or C?

To a person our team members love what The Auto Channel allows them to do and loves what it does for them. We'll bet you don't feel the same way about your retired life. What a shame...but The Auto Channel can change that. We are looking for an active investor partner to join us in the fun of creating and producing more of our wonderful automotive content...content that we plan to monetize by licensing it to thousands of Digital Shift local auto dealers, thereby replacing our historic advertising revenue that a Covid 19 "new normal" can generate in our near term traditional digital publishing future.

Or D?

And If you need a traditional ROI rationale for investing in The Auto Channel, an ROI of more than just energizing your life, while having fun now while you are able to...here it is.

CarMax, America's number one used car dealer recently purchased a $50 Million minority position in Edmunds.com, to guarantee them an ongoing source of proprietary editorial content and shopper research tools to compete more aggressively for site viewers with local car dealers.

Or E?

Research convinced CarMax that the buying and selling of vehicles and automotive services digitally will be more successful on “full service” web sites that can also deliver deep, relevant and helpful information that will enhance the shopper's transactional experience. A total end-to-end on-line encounter that meets expectations of both desirable transactional and relevant original (expensive to produce) editorial.

According to Bill Nash, CarMax president and CEO: "Edmunds proprietary content, comprehensive automotive market insights and streamlined user experience across the car buying and selling journey will allow us to deepen our engagement with customers shopping online."

But unlike the Edmunds content which will be used to directly compete with local dealers, The Auto Channel envisions its 26 years of content becoming a competitive element in thousands of local individual dealership web sites, just one dealer per brand per market at a low monthly subscription fee.

The Auto Channel Master Re-seller License

We need your capital and smarts to help develop the entity to market our million pages of content, a “newsstand” of updated daily automotive news and our “main library” containing hundreds of thousands of historic and evergreen multi-media automotive articles, enough automotive content elements to insure the competitive stickiness of subscribing auto dealer's websites forever.

The Edmunds deal has set the bar for the valuation of similar automotive content and research sites. After 26 years of self-funding we understand that in order to fund new initiatives and maintain The Auto Channel we must adjust our financial thinking and recognize that unlike in the past we can't generate sufficient capital from our ad driven business model.

Or F?

If you are that retired car buff who has grown bored with golf, fishing, gardening and “lunch“ and are exhausted by an "always busy" life and can't believe that you have allowed yourself to become "that guy" who sublimates ideas, energy and intellectual contributions in spite of obviously undiminished capabilities.

Or G?

If you have reached a disheartening point in your life where you are so bored that you are considering a “just to keep busy” new career as a Walmart Greeter or Amazon Prime delivery person...STOP!
To mitigate your boredom and our financial challenge we will exchange your talents, time and money for an exciting stimulating car guy life.

Or H?

FUND

Funding will be used to build a company to market and distribute Digital Auto Dealer Content Subscriptions, to The Auto Channel's million page library in order to enhance North America's Auto Dealers' digital marketing efforts, and guarantee a virtually unlimited subscription to enough brand relevant content to ensure the competitive stickiness of each subscribing auto dealer.

The Auto Channel is offering you an opportunity to enhance the rest of your life by supercharging your automotive predilection through a collaboration and participation with an award winning automotive publication, where you can contribute your enthusiasm, smarts, talents, and energy.

The Auto Channel partnership will recharge your batteries and put some zoom zoom back in your tank by training you to become an integral part of our editorial and management team.

The Auto Channel Partnership Deal

Partnership Benefits For Capital Investment*
Car Guy In Training
No regular hours (but 24x7 like many of us)
Work from home or from an office (your haven) or from anywhere in the world.
You will be trained to qualify as a new car reviewer.
You will be trained as an HTML editor so you can matter-of-factly publish content to The Auto Channel
You will be trained as an auto journalist, so after training you can write and publish and qualify as a credentialed auto journalist (and live forever through your published writing)
After you qualify as an auto journalist you will be offered the opportunity to report on the world's most important automotive events as working press for The Auto Channel
After you qualify as an auto journalist you will be offered the opportunity to interview auto industry executives and motor sport personalities for publication on The Auto Channel
After you qualify as an auto journalist, you will be offered the opportunity to attend automotive-relevant trade shows and association meetings as working press for The Auto Channel
After you qualify as a published auto journalist you will be offered the opportunity to join your team members as credentialed members of professional automotive journalist associations
After training you will contribute to daily content conceptualizing and brainstorming

With your investment* we can begin to mine our existing vein of meaningful revenue, the fruits of 26 years of automotive content publishing.

Most importantly you will become a welcome part of our team of professional, experienced, smart, enthusiastic, excited, talented, involved and still vital and contributing far-seeing men and women.

The Auto Channel can be your "Second Act"
Be A Contender, Take Your Shot.
Don't slip quietly into the night.
Have Fun! You Can't Take It With You!
Bob Gordon, Co-Founder
Marc Rauch, Co-Founder
The Auto Channel LLC
332 West Broadway
Louisville, KY 40202
bgordon@theautochannel.com
mjrauch@theautochannel.com
*A. Golfers Image Courtesy Golf Digest
*B. Andrew Frankl - A 26 Year Tenured Auto Channel Journalist
*C. Larry Nutson - A 18 Year Tenured Auto Channel Journalist
*D. Henny Hemmes - A 20 Year Tenured Auto Channel Journalist (Deceased, But Living Forever Through Her Writing)
*E. Thom Cannell - A 20 Year Tenured Auto Channel Journalist*F. Steve Purdy - A 20 Year Tenured Auto Channel Journalist
*F. Steve Purdy - A 20 Year Tenured Auto Channel Journalist*F. Steve Purdy - A 20 Year Tenured Auto Channel Journalist
*G. HRH Interview With The Auto Channel
*H. Marty Bernstein (Center) - A 20 Year Tenured Auto Channel Journalist
*No Picture. Steve Ford "The Car Guy"- A 25 Year Technologist and Journalist
*No Picture. Martha Hindes - A 18 Year Tenured Auto Channel Journalist
*No Picture. Mark Fulmer - A 27 Year Auto Journalist
*No Picture. John Heilig - A 25 Year Tenured Auto Channel Journalist (Retired)
*No Picture. Maureen McDonald - A 15 Year Tenured Auto Channel Journalist
*No Picture. Dan Poler - A 12 Year Tenured Auto Channel Journalist
*No Picture. Carey Russ - A 20 Year Tenured Auto Channel Journalist (Retired)
*No Picture. Bill Maloney - A 26 Year Tenured Auto Channel Journalist
*No Picture. Steve Arnold - A 27 Year Technologist
*No Picture. Darren Embry - A 27 Year Technologist
*No Picture. Toni Steinhauer - A 27 Year Technologist
*No Picture. Bruce Hidaka-Gordon - A 27 Year Technologist and Journalist

Our Offering;

New Partner will own a percentage of The Auto Channel's Created, Aggregated, Curated and updated 800,000 pages of automotive interest content
The Auto Channel is for a total sale price of $6 million dollars, which includes every content library (including specs, reviews, news from 1995-2021), video, audio, images, data bases.
The Auto Channel Knowledge base and meta content have been intelligently parsed into instantly retrievable “content buckets” accessible via TIDE The Auto Channel content access system for easy transfer to Machine Learning or re-publishable to any website of customer choosing.

To examine our knowledge base go HERE

Serious Interest?

Robert Jay Gordon, President
bgordon@theautochannel.com

Marco J Rauch, Executive VP
mjrauch@theautochannel.com

The Auto Channel
332 West Broadway
Louisville, KY 40202