Revealed: The most popular car brand, with over 17 billions views on TikTok!
BMW is the most popular vehicle brand on TikTok with over 17 billions views,
according to new research from Uswitch.com, the comparison and switching
The TikTok Motor Index analysed the number of views on TikTok videos using
hashtags mentioning each vehicle make and model, to reveal the most popular car
makes and models on the app.
The top 10 most popular car brands on TikTokRank
BMW is one of the biggest luxury vehicle brands in the world and also the
dominant brand on TikTok with 17.6 billion views. BMW were quick to embrace the
platform creating their own hashtag challenges to promote their vehicles.
In second place is Mercedes-Benz, although with half as many views as its German
rival, at 9.1 billion views. Like BMW, they also made great use of TikTok
through viral challenges such as the #MBStarChallenge.
In third place is supercar brand Lamborghini with 8.3 billions views on the app
- they were also the first supercar brand to arrive on the app!
The top 10 most popular car models on TikTokRank
Tesla Model 3
The most popular model was revealed to be the Ford Mustang, with 3.9 billion
views, followed by the Nissan GT-R and Toyota Supra in joint second place
racking up a total of 2.8 billion views each.
I have added all images into the DropBox folder for you here.
To view the research in full please click here.
If you need any further information please let me know.