CHICAGO--Midwest Automotive Media Association (MAMA) members were among the first to learn of Nissan’s 2020 Frontier pricing, which was announced this week during the association’s latest eMeet, a virtual meeting series. More than 50 MAMA members, comprised of automotive journalists and related industry professionals, were able to ask live questions of Nissan’s Senior Marketing Manager Michael Yarger and Senior Manager of Engineering Melaina Vasko.
Pricing for the refreshed-for-2020 Nissan Frontier pickup, which was first unveiled this past February during the 2020 Chicago Auto Show, will begin at $26,790 for the Frontier S King Cab 4x2 model. The top-line model, the Frontier PRO-4X Crew Cab 4x4, will be listed at $37,490. Across the model lineup, the 2020 prices represent an average increase of less than $2,000 from 2019.
The 2020 Frontier features a new 3.8-liter direct-injection V6 engine paired with a 9-speed automatic transmission. The new engine is rated 310 horsepower (best in class, according to Nissan) and 281 lb.-ft. of torque, and helps the 2020 Frontier achieve its 6,640-lb. towing capacity.
A host of additional upgrades will be offered for the 2020 model year, including standard push-button start, a leather shift knob, manual tilt steering, power door locks and power windows with the auto-down feature on the driver’s side.
The 2020 Frontier is available in King Cab, Crew Cab Short Wheelbase and Crew Cab Long Wheelbase bodies, and comes with a choice of 4x2 or 4x4 drive configurations. Additionally, two previous option packages have been added to 2020 Frontier Crew Cab SV grades at no additional charge: the Midnight Edition—featuring special black exterior treatments and 18-inch gloss black aluminum-alloy wheels—and the Special Edition Package—featuring a trip computer, Satin Chrome grille, body-color rear bumper and 18-inch aluminum-alloy wheels.
The 2020 Frontier is scheduled to arrive at dealerships this July.
About the Midwest Automotive Media Association
Founded in 1991, and now in its 29th year, the Midwest Automotive Media Association is based in the Chicago area and comprises 234 automotive journalists and public relations professionals from across the country. The organization’s primary purpose is to provide a forum for newsworthy people, major issues and new products in the auto industry.