Mazda Unveils MX-5 Miata 30th Anniversary Edition in Racing Orange
Soft-top and retractable hardtop available; sales limited to 3,000 units worldwide
HIROSHIMA, Japan, Feb, 08 2019; Mazda Motor Corporation today showcased the global unveiling of the Mazda MX-5 Miata 30th Anniversary Edition at the Chicago Auto Show, which runs from February 7-18.(1)
After 30 years and with more than 1 million examples sold, Mazda feels that the MX-5 is no longer its own creation. It belongs to the fans around the world who have supported the development of the model. To express its gratitude, and its high hopes for the future of the MX-5, the company developed Racing Orange, an exclusive body color that evokes the breaking dawn of an exciting new day.
In addition to the new color, the MX-5 Miata 30th Anniversary Edition features forged aluminum wheels (Rays ZE40 RS30) developed exclusively for the MX-5 in cooperation with Rays Co., Ltd. and a 30th Anniversary badge that displays the model's serial number. Sales will be limited to 3,000 units worldwide, including both soft-top and retractable hardtop models.
Mazda will continue to make cars that exceed expectations and provide driving pleasure in everyday driving situations. The company aims to build a strong bond with customers and become an indispensable presence in their lives.
- Racing Orange body color
- Rays forged aluminum wheels (Rays ZE40 RS30)
- 30th Anniversary badge (with serial number)
- Orange brake calipers and orange accents on the seats, door trim, dashboard and shift lever
- Recaro seats
- Bilstein dampers (manual-transmission models only)
- Brembo front brake calipers (in orange)
- Nissin rear brake calipers (in orange)
- Bose sound system (AudioPilot 2) with nine speakers
- Apple CarPlay and Android Auto (in select markets)
Mazda Exhibits at the Chicago Auto Show
Scheduled for sale: Mazda MX-5 Miata 30th Anniversary Edition (World premiere)
On sale: Mazda3, Mazda6, Mazda CX-9, Mazda CX-5, Mazda CX-3
(1) Press days are February 7-8. Mazda's press conference is scheduled for 11:30 a.m. (local time) on Tuesday, February 7.
Mazda Motor Corporation started manufacturing tools in 1929 and soon branched out into production of trucks for commercial use. In the early 1960s, Mazda launched its first passenger car models and began developing rotary engines. Still headquartered in Hiroshima in western Japan, Mazda today ranks as one of Japan's leading automakers, and exports cars to the United States and Europe for over 30 years. For more information, please visit www.mazda.com