INVITE: Roadkill Nights Powered by Dodge - Media Preview
All -
It's that time of year again! Attached and below, please find information for Roadkill Nights Powered by Dodge.
Please reply to me or Alyse Tadajewski (alyse.tadajewski@fcagroup.com<mailto:alyse.tadajewski@fcagroup.com>) and let us know if you would like to join us for this year's festivities.
'Roadkill Nights Powered by Dodge' Returns with Legal Drag Racing and Thrill Rides on Woodward Avenue, Saturday, Aug. 11
* Motor Trend Group's fourth annual 'Roadkill Nights Powered by Dodge' event takes over M1 Concourse in Pontiac, Michigan, for the third year in a row, with drag races on historic Woodward Avenue, thrill rides, celebrity showdown races, family-friendly activities, Dodge Challenger SRT Demon race simulator competition and more
* Overall $40,000 purse, largest ever at 'Roadkill Nights Powered by Dodge' is up for grabs featuring two classes, Big Tire and Small Tire, and also includes $10,000 awarded to the celebrity showdown race winner's charity of choice
* Bigger and better than ever with thrill ride and drift ride experiences in 707-horsepower Dodge Challenger and Charger SRT Hellcat models, additional celebrity showdown races and freestyle motocross exhibitions
* Fans can enter the 'Drag Strip Showdown' contest<http://media.fcanorthamerica.com/newsrelease.do?id=20048&mid=5> by participating in a head-to-head competition in the Dodge Challenger SRT Demon simulators, which offer the latest state-of-art motion technology to deliver incredibly realistic special effects and virtual head-to-head drag racing
* Returning fan favorites include show 'n' shine, dyno testing, kidszone, flamethrower and wheelstander exhibitions, 'Roadkill' stunts and more
* Leah Pritchett's Dodge/Mopar Top Fuel Dragster and Matt Hagan's Dodge SRT Charger Funny Car will "light 'em up" on iconic Woodward Avenue
* David Freiburger and Mike Finnegan, co-hosts of ROADKILL, Motor Trend's hugely popular series, lead celebrity showdown races
* Those unable to attend Roadkill Nights powered by Dodge can view all the excitement via livestream on dodgegarage.com<http://www.dodgegarage.com>
WHAT:
Back for 2018, "Roadkill Nights Powered by Dodge<http://www.roadkill.com/events/roadkill-nights-powered-by-dodge-returns-to-woodward-avenue-for-a-second-year/>," Motor Trend Group's popular drag racing event and car festival, which attracted more than 40,000 fans last year, returns to M1 Concourse in Pontiac, Michigan. Roadkill Nights takes place on Saturday, Aug.11, kicking off southeast Michigan's weeklong celebration of classic cars and car culture.
WHERE:
M1 Concourse (164 South Blvd. West, Pontiac, MI 48341)
WHEN:
Friday, August 10 - Media Preview
9 a.m.
* Gates Open
* Dodge thrill rides and drift rides in the 707-horsepower 2018 Dodge Challenger SRT Hellcat and Charger SRT Hellcat with professional drivers on the M1 track and skid pad
* Smoky burnouts
* Dodge Challenger SRT Demon race simulators
Noon
* Lunch available at Dodge Hospitality
1 p.m.
* Event concludes
Saturday, August 11 - 'Roadkill Nights Powered by Dodge'
6 a.m.
* Available media opportunities/interviews begin
* Dodge thrill rides and drift rides in the 707-horsepower 2018 Dodge Challenger SRT Hellcat and Charger SRT Hellcat with professional drivers on the M1 track and skid pad
10 a.m.
* Gates open to consumers - event begins
* Photo opportunity as muscle, vintage and classic cars enter the event to set up for the show 'n' shine
11 a.m.
* Drag racing begins; can be viewed via livestream at dodgegarage<http://www.dodgegarage.com>.com
* Dodge thrill rides and drift rides in the 707-horsepower 2018 Dodge Challenger SRT Hellcat and Charger SRT Hellcat with professional drivers on the M1 track and skid pad
* Dodge Challenger SRT Demon race simulator competition
* Family-friendly activities
11 p.m.
* Event concludes
WHO:
Steve Beahm, Head of Passenger Car Brands - Dodge//SRT, Chrysler and FIAT, FCA - North America
* For interview requests please contact Claire Carroll (claire.carroll@fcagroup.com<mailto:claire.carroll@fcagroup.com>)
David Freiburger and Mike Finnegan, Roadkill co-hosts
* For interview requests please contact Lindsey Barber (lindsey.barber@hkstrategies.com<mailto:lindsey.barber@hkstrategies.com>)
Leah Pritchett and Matt Hagan, NHRA Pro Drivers
* For interview requests please contact Claire Carroll (claire.carroll@fcagroup.com<mailto:claire.carroll@fcagroup.com>)
Brad Oleshansky, M1 Concourse
* For interview requests please contact Claire Carroll (claire.carroll@fcagroup.com<mailto:claire.carroll@fcagroup.com>)
DETAILS:
This year's "Roadkill Nights Powered by Dodge," Motor Trend Group's popular drag racing event and car festival, is even bigger and better, bringing back legal drag racing on Woodward Avenue and even more experiences.
Doubling the Dodge Thrill Ride experiences, the 707-horsepower Dodge Charger and Dodge Challenger SRT Hellcat models will be in two locations within the M1 Concourse this year - on the M1 Concourse skid pad and north loop of the M1 track.
Fans can enter the 'Drag Strip Showdown' contest by participating in a head-to-head competition in the Dodge Challenger SRT Demon simulators, which offer the latest state-of-art motion technology to deliver incredibly realistic special effects and virtual head-to-head drag racing. The top four showdown-winning drivers join Mopar Dodge Top Fuel driver Leah Pritchett and Mopar Dodge Charger Funny Car driver Matt Hagan at the Dodge//SRT Bondurant Drag Racing School for final competition in the 840-horsepower Dodge Challenger SRT Demon - the most powerful muscle car ever.
There also will be more celebrities participating in showdown races and the addition of freestyle motocross exhibitions at the 2018 event. Leah Pritchett in her Dodge/Mopar Top Fuel Dragster and Matt Hagan in his Dodge Charger SRT Funny Car will once again "light 'em up" on Woodard Avenue. Other returning fan favorites include the high-octane virtual head-to-head racing in Dodge Challenger SRT Demon simulators; show 'n' shine; dyno testing; "Roadkill" stunts; flamethrower and wheelstander exhibitions; family friendly kidszone activities; and an eclectic array of food truck offerings.
General admission for spectator tickets is $10 per person; $5 per person for Pontiac residents (at event only). Children 12 and under are free.
Drag Race Purse Per Class - Big Tire & Small Tire ($40,000 in total)
Both drag racing classes will have the same payout structure with $15,000 as the total purse per class:
* Winner - $5,000
* Runner Up - $1,500
* Semi Finalists - $750 (2 payouts)
* Quarter Finalists - $500 (4 payouts)
* Fastest Dodge-powered vehicle - $5,000
* Celebrity Showdown Race Winner's Charity of Choice - $10,000
PARKING:
* Friday: Parking will be inside M1 Concourse (164 South Blvd. West, Pontiac, MI 48341). Staff will be on-site to direct.
* Saturday: VIP and media parking available at the South Lot contact claire.carroll@fcagroup.com<mailto:claire.carroll@fcagroup.com> for more information; shuttles will be provided for the local event attendees.
RSVP: Please RSVP to Claire Carroll (claire.carroll@fcagroup.com<mailto:claire.carroll@fcagroup.com>) or Alyse Tadajewski (alyse.tadajewski@fcagroup.com<mailto:alyse.tadajewski@fcagroup.com>)
Street racing can have serious legal and safety risks. Both ROADKILL and Dodge want enthusiasts to enjoy performance driving in a safe, controlled environment, run by professionals with vehicle safety inspections, driver evaluations and track safety.
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Claire Carroll
Product Communications
FCA US LLC
CIMS 485-06-00
1000 Chrysler Drive, Auburn Hills, MI 48326
Telephone: +1 (248) 512-3187
Mobile: +1 (248) 564-8142
Email: claire.carroll@fcagroup.com<mailto:claire.carroll@fcagroup.com>