Ford Mustang Is World’s Best-Selling Sports Coupe for Third Straight Year
• Ford sold 125,809 Mustang coupes and convertibles in 146 countries last year
• Mustang has enjoyed 10 percent sales growth with women buyers over the last five years
• Mustang was the top-selling sports coupe worldwide in 2017 with more than one-third of its sales going to export markets, according to Ford analysis of IHS Markit global light vehicle registration data; this marks three straight years for Mustang as best-selling sports coupe
DEARBORN, MI - April 17, 2018: Global demand for the new 2018 Ford Mustang has driven Mustang to its third straight year as the best-selling sports coupe in the world.
Global Mustang registrations in 2017 totaled 125,809 cars, according to Ford analysis of the most recent new light vehicle registration data from IHS Markit. This data – compiled from government and other sources and capturing 95 percent of global new vehicle volumes in more than 80 countries – puts Mustang ahead of all other sports coupe competitors worldwide.
“The world is falling in love with Mustang,” says Erich Merkle, Ford sales analyst. “Mustang represents the best of American design, performance and freedom, with an unmistakable personality that’s appeals – regardless of your post code.”
Of the nearly 126,000 vehicles registered worldwide, Ford reported 81,866 of those were sold in the United States, meaning just over one-third of all Mustang registrations are occurring in export markets. Demand remains particularly strong in China, where Mustang was the bestselling sports coupe last year based on 7,125 registrations.
The most popular configuration worldwide is the Mustang GT with the 5.0-liter V8.
While sports cars have traditionally skewed toward male buyers in the United States, Mustang is increasingly finding favor with women. In an environment of relatively flat sports car sales to women, Ford research shows a 10 percent gain in women buying Mustang in the last five years.
Since global exports began in 2015, through December 2017, Ford has sold 418,000 Mustangs around the world.
Sports coupes, as defined by IHS Markit, include two-door and convertible models.
2018 Ford Mustang Overview
New Ford Mustang Offers More Technology, Exhilarating Performance and More Personalization Than Ever
- More powerful 5.0-liter V8 engine, all-new 10-speed automatic transmission, and MagneRide suspension highlight available equipment that make the new 2018 Ford Mustang an even better performer on the road, and all-new
Drag Strip mode makes Mustang more menacing at the track
- Available advanced technologies include a fully customizable 12-inch LCD all-digital instrument cluster, Active Valve Performance Exhaust system, and new driver-assist features such as Pre-Collision Assist
with Pedestrian Detection and SYNC Connect
- 2018 Mustang boasts refreshed front and rear-end design that delivers a leaner, meaner look and improved aerodynamics for more confident handling and improved fuel economy
The 2018 Ford Mustang rolled into showrooms this fall with more of what pony car enthusiasts want most: more power, more technology, and more choices to make any Mustang their own.
The new Mustang features a more athletic and more modern exterior design that includes a lower, remodeled hood and grille for a meaner, leaner look, and a new front splitter for improved handling and improved fuel economy.
Mustang GT’s legendary 5.0-liter V8 engine packs more horsepower and torque than the outgoing version, and a long list of performance and technology upgrades – including an available 10-speed SelectShift® automatic transmission and new Drag Strip mode for maximum straight-line acceleration – that make Mustang more track ready than ever.
“This is one of the most aggressive refreshes you’ll ever see for a vehicle – we can’t wait for people to drive this car,” said Carl Widmann, Mustang chief engineer. “We identified everything that is important to Mustang fans and delivered across the board, and we couldn’t be happier with the end result.”
Technology and design changes give owners new options to personalize their Mustang, highlighted by the available all-digital instrument cluster. Created in part by ex-video game developers, Ford’s first 12-inch all-digital LCD instrument offers various screen layouts, 26 color options and displays for up to eight gauges. The screen can be easily personalized, offering different views for normal/snow/wet, sport, and track/drag modes. Drivers can use new Mustang MyMode to save their favorite settings for suspension and steering and exhaust note preferences.
Premium trim level features give the interior an enhanced look and feel, with a hand-stitched wrap for the center console armrest, a look that is mirrored across the instrument panel and down the sides of the center stack. Restyled seating surfaces feature new patterns and color choices, including tan, Showstopper Red, Midnight Blue with Grabber Blue accents, and Ebony with Alcantara® suede accents.
A pulsing start button glows red at night before the engine is started, and the instrument panel sports an updated Mustang badge. A heated leather steering wheel is a first-time option for Mustang drivers.
The rear of the car gets revised LED taillamps for a more technical look, plus a new bumper, revised styling and available performance spoiler. A dual bright exhaust is standard on EcoBoost-equipped models, while Mustang GT gets a standard dual exhaust with quad-tips.
With a dozen available alloy wheel designs and 11 available exterior color choices – including all-new signature Orange Fury metallic tri-coat and Royal Crimson, as well as the return of Kona Blue – enthusiasts can be sure to capture the look they’re after.
Ultimate performance
Performance is at the core of Mustang DNA, offering drivers a unique thrill of acceleration and cornering for the ultimate fun-to-drive experience. On all models, new shock absorbers make for better ride control, a new cross-axis
joint in the rear suspension leads to increased lateral stiffness, and innovative stabilizer bars bring sharper response and handling.
MagneRide® active suspension is a new option with Performance Pack – and standard with Performance Pack Level 2. The active damping system uses sensors positioned around the vehicle to adjust the suspension based on various inputs, including speed, steering angle, brake pressure, lateral and longitudinal acceleration, engine torque, drive mode selection, and even outside air temperature.
The proven 2.3-liter EcoBoost four-cylinder engine continues to offer outstanding performance, and improves to 310 horsepower and 350 lb.-ft. of torque. The 5.0-liter V8 engine on Mustang GT has been thoroughly reworked; with 460 horsepower and 420 lb.-ft. of torque, it is more powerful and revs higher than any Mustang GT before it. The power increase was achieved with the first application for Mustang of Ford’s new dual-fuel, high-pressure direct injection and low-pressure port fuel injection on a V8 engine – delivering robust low-end torque, high-rpm power, and improved fuel efficiency.
EPA-estimated fuel economy ratings for EcoBoost-equipped Mustangs with an automatic transmission are 21 mpg city, 32 mpg highway, 25 mpg combined. Manual transmission models are rated at 21/31/25. Mustang GT is rated 16/25/19 (automatic transmission) and 15/25/18 (manual transmission). Actual mileage will vary.
The manual transmission for both engine options has been upgraded for improved torque. For the V8, the manual transmission has been completely redesigned to include a twin-disc clutch and dual-mass flywheel to increase torque capability and deliver more efficient clutch modulation.
A new 10-speed SelectShift® automatic transmission, available with both EcoBoost and V8 engines, is the best automatic Mustang has ever offered. With a wide-ratio span and optimized gear spacing, this all-new gearbox helps deliver higher average power for acceleration – improving responsiveness and performance.
Track drivers will find electronic line lock standard on both V8 and EcoBoost-equipped models. The feature lets racers pre-warm their tires before the start of a race for better grip.
Complementing the feature on vehicles equipped with a 12-inch all-digital cluster is an industry-first video game-like animation of a spinning alloy wheel kicking up a cloud of smoke when line lock is activated and engaged.
The 2018 Mustang will also be the first North American production car to feature the newest high-performance Michelin Pilot Sport 4 S summer tires. Designed to improve wet grip, dry grip, braking and handling, the Michelin Pilot Sport 4 S tires are available as part of the Mustang Performance Package.
“Performance enthusiasts will love this new Mustang,” Widmann said. “The enhanced V8, Drag Strip mode, the 10-speed transmission, the Michelin tires. It all adds up to the most exciting Mustang GT ever and has a 0 to 60 time of in under 4 seconds.”
Enthusiasts will find a new level of fun when Mustang Performance Pack Level 2 becomes available in the spring of 2018. The package includes a collection of drive-enhancing components such aerodynamically balanced high-performance splitter and rear spoiler designed to add downforce and enhance driver confidence when attacking curves at high speed.
Technology for greater personalization
Owners of a new Mustang can even adjust the car’s sound to their liking. Using the available Active Valve Performance Exhaust System, drivers can choose from normal, sport, track and quiet modes. The system
includes an industry-first, time-configurable Quiet Start function, which lets drivers schedule times of day – such as early in the morning when neighbors are sleeping – to turn down the volume of the
5.0-liter engine’s roar.
For the first time, Mustang features a number of Ford driver-assist technologies, including Pre-Collision Assist with pedestrian detection including Distance Indication and Automatic Emergency Braking, Lane Keeping System, and Driver Alert System. The driver assist systems use radar and cameras to recognize objects in the road, and may take autonomous emergency action – such as braking – to mitigate or avoid a collision.
The entire Mustang line features all-LED front lights including signature lighting, low-beams, turn signals, efficient projector high-beams and available fog lamps.
Mustang drivers can now enjoy the convenience of Ford SYNC® Connect. The available feature gives drivers the ability to use the FordPass™ smartphone app to start, lock, unlock and locate their vehicle, as well as get updates on various vehicle diagnostics such as fuel level.