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The Rplate Pro, the world’s first digital license plate that makes driving safer and smarter, will play a key role in Dubai’s Smart City initiative. (Photo: Business Wire)

The Rplate Pro, the world’s first digital license plate that makes driving safer and smarter, will play a key role in Dubai’s Smart City initiative. (Photo: Business Wire)

FOSTER CITY, Calif.--(BUSINESS WIRE)--Reviver Auto, creator of the Rplate™, the world’s first digital license plate, today announced in cooperation with the Roads and Transport Authority (RTA) of Dubai, UAE, to set up a proof of concept of Rplate Pros on the road. Already in use in California, Reviver Auto has previously reached U.S. licensing agreements to bring the groundbreaking plates to roughly one-third of the U.S. driving population including California, Arizona, Texas, and Florida. Now the company has announced a new international agreement for a proof of concept program of the Rplate Pro to the Dubai Road and Transit Authority in partnership with local distributor Team Target International.

“The global adoption of the Rplate Pro coincides with our mission to establish a universal connected vehicle innovation platform and this program will prove our ability to be a robust solution and first in this market,” said Neville Boston, CEO, Reviver Auto. “We’re not just reinventing the connected vehicle ecosystem; we’re building safer and more connected communities one license plate at a time and are thrilled to be part of Dubai’s Smart City initiative.”

The Rplate Pro transforms the stamped metal license plate into a sophisticated multi-functional digital display and connected vehicle platform. With features including automated registration renewals, charity plate options, personal messages, vehicle tracking, safety alerts, stolen vehicle information, payment solutions for parking and tolls, and marketing capabilities for when the car is parked, the Rplate Pro delivers multiple efficiencies to businesses, government agencies and consumers.

“Reviver Auto is ushering in a new era of connectivity for transportation,” said Abdullah Yousuf Al Ali, CEO of RTA’s Licensing Agency. “The Rplate Pro will play a critical role in aiding communication between vehicles and transportation-related agencies and programs that aim to ultimately make driving safer and smarter. It is our vision to make Dubai the smartest city in the world and the Rplate Pro will be a key part of our transportation infrastructure.”

Reviver Auto’s international engagement with Dubai builds upon what has already been a momentous 2018 for the company. Most recently, Reviver Auto announced over $12 million in its latest funding round to accelerate the development of its technology. The company is on track to have 100,000 Rplate Pro’s on the road in 2018.

For more information, visit www.reviverauto.com.

About Reviver Auto

Reviver Auto’s mission is to bring new and far-reaching efficiencies, revolutionary marketing, and unprecedented connectivity to the auto industry through disruptive technology. With its Rplate, the company has completely reinvented the 125-year-old stamped metal license plate into a connected car platform that digitizes and automates the costly, often frustrating and time-consuming DMV renewal process. Approved by multiple DMVs and DOTs, the Rplate also provides telematics functionality and brings a new level of personalization to existing license plates. For more information visit www.reviverauto.com.

Contacts

LMG
Donna Loughlin Michaels, 408-393-5575
donna@lmgpr.com