The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

CARPROOF True Value™ Provides Data-Driven Used Car Values

New Online Tool Highlights the Importance of Vehicle History in Accurate Car Appraisals

LONDON, ON, March 8, 2018 /CNW/ - CARPROOF Corporation has launched a new online tool to help used car buyers and sellers find more accurate values of used vehicles. CARPROOF True Value does this by leveraging the company's extensive automotive data to calculate values.

CARPROOF uses data science to calculate values based on the vehicle's unique history, which could include prior damage, odometer readings and where it has been registered. By combining this information with the amount similar vehicles have sold for, CARPROOF True Value delivers a specific appraisal of that vehicle.

"Our mission is to help Canadians make informed decisions about buying and selling used cars," says Mark Rousseau, president at CARPROOF. "Our aim is to reduce the guesswork around used car value, helping private sellers set competitive asking prices and giving buyers peace of mind that the price they're paying is fair."

Before getting the exact True Value, users can get an idea of their vehicle's value with CARPROOF's free True Value range. They can then upgrade to get the specific True Value by layering in the vehicle's unique history records.

Visit: to learn more.

CARPROOF, a unit of IHS Markit , is Canada's definitive source of automotive information, delivering vehicle history, appraisal and valuation. Drawing on millions of data records from thousands of unique sources, its products enable used vehicle buyers and sellers to make informed decisions. CARPROOF is trusted to provide impartial and comprehensive information to dealerships, vehicle manufacturers, consumers, major auctions, governments, insurance providers and police agencies. Dedicated to transparency since its founding in 2000, the company has been named one of Canada's 50 Best Managed Companies, and was also honoured with Deloitte's Technology Fast 50™ and Fast 500™ awards.

Connect with CARPROOF on Facebook, Twitter and LinkedIn.


CONTACT: Brittney McKee, PR & Content Manager at CARPROOF, 226.268.2997 or