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Mitsubishi Posts Best Sales Month Since 2007


CYPRESS, CA - March 1, 2018: Mitsubishi Motors North America, Inc. (MMNA) reported February 2018 sales of 12,973 units sold, up 18.8 percent over February 2017, its best month since 2007. For the calendar year, total sales reported are 21,453, up 23.4 percent over the same period in 2017.

February’s huge sales month attests to the love customers have for Mitsubishi’s CUVs. Outlander had its best month ever in MMNA history with 5,290 units sold, up 44.3 percent over February 2017. Outlander Sport sales came in at 5,377, up 145 percent over February 2017 and also posted its best month ever.

Mitsubishi’s family of crossover CUVs is growing. The 2018 Outlander PHEV is in full stock and available at showrooms across the country. The much-anticipated, all-new 2018 Eclipse Cross CUV started to arrive in February, and will be at dealerships nationwide this month.

“While the industry remains relatively flat in terms of sales growth, Mitsubishi’s sales momentum continues, and only looks to get stronger with the arrival of the Eclipse Cross,” said Don Swearingen, executive vice president and chief operating officer, MMNA. “We are seeing tremendous demand for Mitsubishi CUVs in our showroom and our dealer body is working hard to fill customer needs.”

        February       YTD
        2018     2017       2018     2017
Mirage       1323     2835       2426     4146
Lancer       611     2225       1289     3693
Outlander Sport       5377     2198       8756     4188
Outlander       5290     3665       8310     5353
Outlander PHEV       323     0       623     0
Eclipse Cross       49     0       49     0
Total       12973     10924       21453     17381