Adweek Names McCann Its U.S. Agency of the Year for 2017
NEW YORK, Dec. 4, 2017 -- McCann today was named by Adweek as its 2017 U.S. Agency of the Year.
Referring to McCann as "the agency responsible for once teaching the world to sing in perfect harmony," Adweek praised it as "both tastemaker and prototypical ad agency" for its business impact and cultural influence.
Adweek further cited McCann's "growing relationships with clients," a group that includes Chevrolet, Cigna, Coca-Cola, L'Oréal, Mastercard, MGM Resorts, Microsoft, Nestlé, Reckitt Benckiser, U.S. Army, U.S. Postal Service, and Verizon. The article also recognized the agency's creative work for State Street Global Advisors, National Geographic, the U.S. Postal Service, Verizon and Nespresso.
"I want to thank our clients for their willingness to push the envelope, our strategic and creative leadership for coming up with effective creative solutions that advance our clients' reputations and sales, and our business leadership for their continued focus and drive," said Harris Diamond, Chairman and CEO of McCann Worldgroup.
Adweek's U.S. recognition for McCann follows on the agency's record in leading at most of the industry's awards shows in 2017, including winning the most top Grand Prix (six) at the Cannes Lions International Festival of Creativity and becoming the most awarded Cannes agency in North America. Also this year, McCann was named Agency of the Year at the Clios, The One Show, and the Cresta Awards; Network of the Year at both the Epica and Midas Awards; N.A. Agency of the Year at the New York Festivals and Most Effective Agency in the N.A. Effies; both Global and N.A. Agency of the Year as well as N.A. Network of the Year at the London International Awards; Network of the Year and Agency of the Year at the International ANDY Awards, in addition to taking the Best in Show GRANDY award; and Network of the Year, Agency of the Year, and Digital Agency of the Year at the ADC Annual Awards.
About McCann Worldgroup: McCann Worldgroup, part of the Interpublic Group , is a leading global marketing services company with 24,000 employees in more than 100 countries, comprising McCann (advertising), MRM//McCann (digital marketing/relationship management), Momentum Worldwide (total brand experience), McCann Health (professional/dtc communications), CRAFT (global adaptation and production), UM (media management), Weber Shandwick (public relations), FutureBrand (consulting/design), and PMK-BNC (entertainment/brand/popular culture).
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SOURCE McCann Worldgroup
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