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NASCAR Canada Premier 2017

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For Immediate Release:
NASCAR CANADA - PINTY'S SERIES SET
TO AIR IN ON MAVTV
Season  Premier - Tuesday, Oct. 3 at 12:00pm ET
CANADA'S PREMIER NATIONAL STOCK CAR RACING SERIES WILL
REACH 30 MILLION AMERICAN HOUSEHOLDS!
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TORONTO, ONTARIO (September 25, 2017) - Canada's  premier stock car racing series
will make its USA and Canadian series debut on MAVTV on Tuesday, October 3 at 12:00pm
ET. Re-air of the 1-hour telecast will be the same day at 10:00pm ET. Since its 
debut in 2007, the NASCAR Pinty's Series has built a strong following among Canadian
racing fans as the nation's top professional motorsports series.
Featuring Canada's elite racers and  teams competing      at the country's top stock
car ovals, road courses and motorsports events, the NASCAR Pinty's Series is the
 pinnacle of racing in Canada. In October - for the first time ever - American racing
fans will also be able to experience the excitement of this incredibly competitive
series when it begins airing both in the US and Canada on MAVTV.
Within weeks of the series crowning its champion, on September 23 at Ontario's all-new
Jukasa Motor Speedway, MAVTV will commence broadcasting the tour's 13 races over
 the course of 12 consecutive weeks.
Based in Corona, California, MAVTV is carried in 30 million US households and offers
an unparalleled line-up of exclusive motorsports, including The Chili Bowl and the
AMA Pro Motocross series.
The NASCAR Pinty's Series shows are produced by Fuel MediaLab and TSN, with events
broadcast throughout the season on TSN and RDS2.
"Pinty's is very pleased to be associated with MAVTV and its unique and authentic
programming," said Tony Spiteri, VP Marketing/R&D for Pinty's Delicious Foods. "We
have much in common with our target audiences and we're looking forward to a mutually
beneficial partnership."
The concept of putting Canada's top stock car series on the air in the US isn't 
new. The CASCAR Super Series was the predecessor to the NASCAR Pinty's Series and
those races had a huge following, in the US, when they aired following the conclusion
of the NASCAR Cup Series season.
"When our CASCAR races previously aired in America, we gained a lot of fans who 
were hungry for our brand of Canadian short track and road racing events," said 
NPS TV producer Joel Robinson, of Fuel MediaLab. "The NASCAR Pinty's Series showcases
the same professional, talented and aggressive driving so we're confident it will
once again strike a chord with American racing fans when it airs on MAVTV."
The 13-race NASCAR Pinty's Series consists of 12 shows. Nine of the broadcasts will
be 60 minutes in length, while three will be 90 minutes long. For information, contact
Joel Robinson at joel@jravideo.com.
ABOUT MAVTV:Owned and operated by Lucas Oil Products, MAVTV is a television network
with its roots deep in the automotive world. Located in Corona, California, MAVTV
offers an unparalleled line-up of exclusive motorsports that includes prestigious
events such as the Chili Bowl, The AMA Pro Motocross series, the Lucas Oil Challenge
Cup and more. But MAVTV goes far beyond the national mainstream events and also 
covers multitudes of grassroots series' from across the globe: Drag boats, sprint
boats, drag racing, pro pulling, drifting, dirt racing, ice racing and everything
in between. MAVTV also knows you don't have to be a race fan to be an automotive
 enthusiast, which is why we have developed a package of automotive reality and 
custom build shows that is truly second to none. If it has a motor it's on MAVTV...
MAVTV is THE motorsports network. For more info and listings, visit MAVTV.com.
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Contact:
Stuart Rowlands
MAVTV
T: 323 850-1088
C: 323 995-9969
E: stuart@stuartrowlandspr.com [mailto:stuart@stuartrowlandspr.com]

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