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Brand-new OpenRoad Hyundai Boundary has opened its doors


PHOTO (select to view enlarged photo)

  • OpenRoad Auto Group has opened the first Hyundai Global Dealership Space Identity (GDSI) facility in downtown Vancouver and is the newest addition to Hyundai's expanding GDSI program
  • The Dealership exceeds 30,000 sq-ft, the showroom displays 12 vehicles and has 18 service bays
  • The state-of-the-art facility complements the new, modern premium vehicles in the Hyundai line-up
  • This Dealership is in addition to OpenRoad Hyundai Richmond, the first Hyundai Dealership in the OpenRoad Group's portfolio

VANCOUVER, March 22, 2017 - OpenRoad Hyundai Boundary, a new dealer within the Hyundai network, has proudly opened its doors to customers in the Vancouver, BC market under the leadership of Christian Chia. This new dealership joins OpenRoad Hyundai Richmond as the second Hyundai dealership owned and operated by OpenRoad Auto Group.

The design for the facility reflects Hyundai's new Global Dealership Space Identity (GDSI) being rolled-out across the country and around the world. The $2-million 30,000 sq-ft project has made OpenRoad Hyundai Boundary one of the premiere automotive facilities in the region, with a new vehicle showroom displaying 12 vehicles indoors and 18 bays to service customer vehicles combined with a service drive-thru, car wash, and new indoor vehicle delivery area.

"We are pleased to bring the first GDSI Hyundai dealership and a landmark new facility that represents the maturing of the Hyundai brand to Vancouver," said Christian Chia, Dealer Principal of OpenRoad Hyundai Boundary. "The entire OpenRoad Hyundai Boundary team worked exceptionally hard to open the doors and we're excited to be able to serve the Hyundai community at this incredible new state-of-the-art facility."

"With the GDSI program, Hyundai dealers coast-to-coast are raising the benchmark for what a modern, welcoming dealership can be," said Don Romano, President and CEO for Hyundai Auto Canada Corp. "OpenRoad Hyundai Boundary is an immaculate facility that showcases the stylish, high-quality, well-equipped Hyundai vehicles in our line-up. I would like to congratulate the entire team at OpenRoad Hyundai Boundary for their successful opening."

The dealership also boasts many iconic elements of the GDSI program, such as the bronze ACM exterior, an ACM and LED showroom ceiling, vertical green columns, the iconic brand wall and reception desk in both sales and service, along with the many other GDSI elements to provide a customer centric experience for all Hyundai customers of the past, present and future.