KPMG Global Automotive Executive Survey 2016 Connected Car Results
“The road to success is always under construction.” This simple sentence, from actor Lily Tomlin, captures the current state of the automotive industry. With disruption arising from a new digitalized and connected world, it seems the center of gravity of the customer relationship in a connected car is rapidly moving towards tech giants from Silicon Valley. Auto executives are far less optimistic that they can stay in the center of the customer relationship than before.