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Kia Releases Second Super Bowl Commercial Teaser

IRVINE, Calif., Jan. 26, 2017 -- Kia Motors will return to the Super Bowl for the eighth consecutive year with a 60-second spot for the all-new 2017 Niro crossover. Starring Melissa McCarthy and scheduled to air in the third quarter, the ad traces a heroic and harrowing journey stretching from the polar ice caps to an arid desert, and continues to prove why the Niro is "a smarter kind of crossover" with its no-compromise package of style, utility and fuel economy of up to 50 miles per gallon combined for the FE trim1.

Click here to view a 15-second teaser of the spot 

For additional information on the Niro marketing campaign, please click here.

1 Based on EPA estimates. Actual mileage will vary with options, driving conditions, driving habits and your vehicle's condition. Niro EPA estimated MPG city/highway/combined FE 52/49/50, LX 51/46/49, EX 51/46/49, Touring Launch 46/40/43, Touring 46/40/43.

 

SOURCE Kia Motors America

CONTACT: James Bell, 949.468.4625, jbell@kiausa.com; or Brian Devenny, Zeno Group on behalf of Kia Motors America, 201-696-1875, Brian.devenny@zenogroup.com