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Luxury And Design Emphasized Through Robb Report Partnership For 2016 North American International Auto Show


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DETROIT -- December 10, 2015: The North American International Auto Show (NAIAS) announced today that Robb Report, the leading global luxury lifestyle brand, will be an official media partner for the 2016 NAIAS. As part of the partnership, Robb Report's expert editorial team, alongside a soon to be announced VIP host, will broadcast live from their studio exhibit on the show floor of NAIAS with real-time spotlight interviews featuring the automotive industry's most prominent names including pioneering executives, innovative designers, acclaimed museum and collection curators and top international collectors.

"Robb Report delivers an unparalleled global focus on luxury and design," said Paul Sabatini, 2016 NAIAS Chairman. "In addition to their extensive NAIAS coverage and planned engagements, Robb Report will also spotlight the city of Detroit's cultural dynamism through ongoing content creation surrounding the host city's booming manufacturing, technology, art, music, and culinary scene."

Marking a milestone 40th anniversary in 2016, Robb Report will commence celebrations through the brand's inaugural partnership with NAIAS. For the first time in show history, NAIAS attendees will experience an array of the industry's most talked about marque models and stunning vintage cars, all on display in Robb Report's interactive and engaging show floor exhibit. Show guests can also watch Robb Report's live broadcast straight from the NAIAS show floor, featuring interviews with top industry talent and cultural icons.

"Our esteemed automotive experts at Robb Report count down the days each year to NAIAS, as they know they'll uncover the latest breaking news and trends straight from the industry's most talked about brands and executives," said Stephen Colvin, Chief Executive Officer, Robb Report. "Through the partnership with NAIAS -- truly a first of its kind, we'll provide a 360-degree view of the automotive industry with focus on the design, innovation, and technology, all amidst the backdrop of the booming cultural and luxury force that is Detroit."

As part of their onsite engagement during the auto show, Robb Report will partner with NAIAS and EyesOn Design to host a celebratory cocktail event for the winners of the annual EyesOn Design Awards, which serves to honor the finest in design among concept and production vehicles each year. Winning designers from the most iconic brands will be interviewed live at Robb Report's studio space on the floor of NAIAS.

In addition, Robb Report will partner with NAIAS for the ninth year of the ultra-luxury automotive event, The Gallery, which has become the official kick off to NAIAS. Hosted once again at the luxurious MGM Grand Detroit, guests will enjoy dinner served by world-renowned chef Wolfgang Puck and have the opportunity to stroll through a $7 million collection of the most amazing automobiles the world has to offer. As an accompaniment to the high-end vehicles, Robb Report has curated a selection of luxury auction items from the worlds of hospitality, culinary, style and design.

Stay tuned in the coming weeks for a series of exciting announcements detailing all aspects of the collaboration between NAIAS and Robb Report.