Mobile Club Lounge for Young, Urban Trendsetters: Mercedes-Benz Vision Tokyo: Connected Lounge
![]() Mercedes-Benz Vision Tokyo |
STUTTGART/TOKYO -- October
28, 2015: The Vision Tokyo is the latest trailblazing spatial experience to
come from Mercedes-Benz: its monolithic structure, futuristic design idiom
and unique lounge ambience in the interior define it as luxurious, young
and progressive – thus making it a fitting tribute to the
sophisticated megacity and trendsetting metropolis that is Tokyo. Spatially
efficient, versatile and intelligently connected, the Vision Tokyo –
which is also capable of driving autonomously – is an urban
transformer that reflects the growing youthfulness of the Mercedes-Benz
brand. At the same time, this innovative five-seater continues a tradition
of visionary design-study showcars that has included the Vision
Ener-G-Force (Los Angeles, November 2012), AMG Vision Gran Turismo
(Sunnyvale, 2013) and G-Code (Beijing, November 2014).
Japan's capital city
Tokyo represents home to some nine million people, in an area that is just
622 square kilometres in size – smaller than Paris but with more than
four times as many people. This megacity represents a fascinating
combination of tradition and contemporary high tech and is constantly
defining new trends – making it the ideal location for the premiere
of the Mercedes-Benz Vision Tokyo. It will be on display to an
international audience for the first time at the Tokyo Motor Show (30
October to 7 November 2015).
Gorden
Wagener, Head of Design at Daimler AG: "The Mercedes-Benz Vision Tokyo
embodies the concept of an automotive lounge for a future generation of
megacities. The purity and sensuality of the Vision Tokyo's styling defines
a new interpretation of modern luxury from Mercedes-Benz." The conceptual
message of the vehicle reflects the increasingly youthful appeal of the
Mercedes-Benz brand and perceptions of it as a stylistically influential
design brand. The Vision Tokyo is the brainchild of the designers working
within Mercedes-Benz's global network of Advanced Design
Studios.
Hot on the heels of the F 015
Luxury in Motion autonomously driving luxury saloon comes the Vision Tokyo,
with which Mercedes-Benz aims to show how the car of the future can be
turned into a hip living space – a chill-out zone in the midst of
megacity traffic mayhem.
The Vision Tokyo
is a homage to the urban Generation Z, the cohort of people born since 1995
who have grown up with the new media. The role of the vehicle has changed
for this global generation: it is no longer simply a means of getting
around, but a digital, automobile companion. The Vision Tokyo takes things
another step further: innovative algorithms allow it to evolve constantly;
Deep Machine Learning and an intelligent Predictive Engine mean that, with
each journey, it becomes more and more familiar with its occupants, their
likes and preferences. All of which makes the Vision Tokyo the perfect
partner for Generation Z.
The
spaciousness of the Vision Tokyo marks a new conceptual approach for
Mercedes-Benz Cars. These proportions are emphasised by the monochrome
Alubeam paintwork and by side windows screen-printed in the colour of the
vehicle. These give the vehicle's occupants privacy, while at the same time
allowing sufficient light to penetrate into the interior and an unimpeded
view out.
Surfaces and lines illuminated
in blue – among them the 26-inch wheels and the side skirts –
provide unexpected colour highlights and are indicative of the concept
car's emission-free electric drive system. A pointer to the potential for
autonomous operation and the comprehensive system of vehicle environment
sensors that this requires, including a 360-degree camera, is provided by
the fin on the vehicle roof.
Instead of a
conventional windscreen, the Vision Tokyo features a continuous stretch of
glass panelling – similar to the glazed cockpit of a powerboat. As
was the case with the AMG Vision Gran Turismo, the front headlamps are set
well to either side and at an angle. The area across the front of the
vehicle can be used to display a series of different lighting functions. If
music is playing inside the vehicle the display will, for example,
visualise a sound pattern, rather like a sound analyser. The rear window is
set into a surrounding ring of red LED cubes, which gives it visual depth.
Once again, the LED field can be put to good use – as an indicator
display or as part of the analyser function.
The dimensions of the Vision Tokyo (length/width/height:
4803/2100/1600 mm) are comparable with those of a mid-series vehicle. Up to
five passengers access the interior via the upward-swinging door on the
left-hand side – ideal for the right-hand-drive traffic in Japan's
megacity. The conventional seating arrangement in rows is thus redundant,
while there is also no "front" or "back" here: passengers take their seats
instead on a large, oval-shaped couch. This unique lounge-style arrangement
allows everyone on board to enjoy the benefits of autonomous driving. For
even though the members of "Generation Z" are frequent users of social
media, they nevertheless prefer personal contact whenever possible. And it
is for this face to-face communication that the seat layout has been
optimised. As a contemporary-style club lounge, the Vision Tokyo brings
people together. With the car in autonomous driving mode they are able to
chill and chat, without having to worry about steering a way through the
dense traffic.
Behind the passengers are
large wraparound LED screens. The perforated seats are back-lit, giving
rise to a high-tech ambience that presents an intentional contrast to the
soft surface finish of the pale leather. Apps, maps and displays emanating
from the entertainment system are presented as three-dimensional holograms
within the interior space.
Should there
be a requirement for the Vision Tokyo to be controlled manually rather than
it driving autonomously, a seat facing in the direction of travel can be
released from the centre of the couch at the front, rather like the "jump
seat" in an aircraft cockpit. The steering wheel, too, is then moved from
its standby position into driving position.
The bodyshell of the Vision Tokyo has been designed to
allow the crash-protected integration of a fuel cell-powered electric drive
system. This is based on the trailblazing F-CELL PLUG-IN HYBRID of the F
015 Luxury in Motion and combines the on-board generation of electricity
with a particularly powerful and compact high-voltage battery that can be
charged contactlessly via induction. The use of pressure tanks made from
CFRP is envisaged for the storage of hydrogen in the concept car. The
electric hybrid system has a total range of 980 kilometres, of which some
190 kilometres are courtesy of battery-powered driving and around 790
kilometres on the electricity produced in the fuel cell.
The Vision Tokyo continues a tradition of visionary
design-study showcars that has included the Vision Ener-G-Force (Los
Angeles, November 2012), AMG Vision Gran Turismo (Sunnyvale, 2013) and
G-Code (Beijing, November 2014). Thanks to the global nature of the
Mercedes-Benz Design function, these concept vehicles take cues from local
trends in design, culture and mobility and make these the focal point of
the respective mobility concept. At the same time these showcars are
already looking well beyond the next generation of vehicles.
Global Advanced Design – the
Mercedes-Benz Design Studios
When it comes to its Advanced Design activities,
Mercedes-Benz relies on a global network: designers and modellers in five
Advanced Design Studios in Carlsbad (USA), Sunnyvale (USA), Como (Italy),
Beijing (China) and Sindelfingen (Germany) mull over ideas for the vehicles
of tomorrow – and
beyond.