The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Many Find Shopping for a Car as Stressful as Preparing Their Taxes


stress (select to view enlarged photo)

Free service from Nationwide makes car buying easy; aims to save buyers time and money

COLUMBUS, OH -- June 29, 2015: A new survey by Nationwide reveals one in four people find shopping for a car as stressful as preparing their taxes, and three in four say negotiating the price is the worst part.

“With our service, buyers are able to quickly obtain transparent and accurate information about pricing and financing. It eliminates the guesswork associated with traditional car buying, helping buyers save time and money.”

According to the survey conducted by Harris Poll of more than 1,000 car buyers, only a quarter feel the process is pain free. In fact, 70 percent say they would give up daily essentials, such as coffee (38 percent) or smartphones (18 percent), for a week just to avoid negotiations altogether.

To help make buying a new car faster and easier, Nationwide, one of the largest and strongest diversified insurance and financial services organizations in the U.S., has launched a new car loan service. The online service allows consumers to research, finance, insure and shop for their next car online from their device of choice. Within the service, consumers can connect with local dealers who provide upfront pricing information and guaranteed savings from manufacturer’s suggested retail price (MSRP) on new cars. Plus, it offers buyers the added convenience of being able to secure financing before going to a dealership.

“Our research found that car buyers want a simple, straightforward process when shopping for a car,” said Lynn Anderson, president of Nationwide’s banking operations. “With our service, buyers are able to quickly obtain transparent and accurate information about pricing and financing. It eliminates the guesswork associated with traditional car buying, helping buyers save time and money.”

The survey also found that more than three in five car buyers (62 percent) do not believe they will get better financing through a dealership. But, just 21 percent of buyers say they’re extremely likely to get a pre-approval before going to buy their next car.

“We designed this service with our members’ needs in mind,” said Anderson. “We’re committed to making the car-buying experience painless with fast online loan approval, convenient car shopping, competitive rates, no applications fees, no pre-payment penalties and flexible loan terms.”

For additional information on the survey results, be sure to review Nationwide’s infographic. To start car shopping today, or to get additional information, visit Car Buying Reinvented.