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Nearly 1.6 Million New Cars Sold in May Push Seasonally Adjusted Annual Rate (SAAR) to Impressive 17.4 Million


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SANTA MONICA, CA -- May 28, 2015: Edmunds.com, forecasts that 1,591,221 new cars and trucks will be sold in the U.S. in May for an estimated Seasonally Adjusted Annual Rate (SAAR) of 17.4 million. The projected sales will be a 9.6 percent increase from April 2015, and a 0.9 percent decrease from May 2014.

"The industry continued on its upward trajectory, helped by the timing of Memorial Day," stated Edmunds.com Senior Analyst Jessica Caldwell. "Because there was a full week of May after the holiday weekend, shoppers had plenty of time to take advantage of the deals being widely communicated in dealer and automaker marketing messages."

SALES VOLUME FORECAST, BY MANUFACTURER







Sales Volume

May 2015
Forecast

May 2014

April 2015

Change from May
2014

Change from April 2015

GM

281,972

284,694

269,056

-1.0%

4.8%

Ford

244,738

253,346

221,652

-3.4%

10.4%

Toyota

238,246

243,236

203,329

-2.1%

17.2%

FCA Group

195,975

194,421

189,027

0.8%

3.7%

Honda

146,888

152,603

130,068

-3.7%

12.9%

Nissan

133,893

135,934

109,848

-1.5%

21.9%

Hyundai/Kia

127,554

130,994

121,291

-2.6%

5.2%

VW/Audi

50,386

48,764

46,836

3.3%

7.6%

Industry

1,591,221

1,605,550

1,451,812

-0.9%

9.6%







*NOTE: May 2015 had 26 selling days, May 2014 had 27 and April 2015 had 26.

Edmunds.com estimates that retail SAAR will come in at 14.3 million vehicles in May, with fleet transactions accounting for 17.6 percent of total sales. An estimated 3.0 million used cars will be sold in May, for a SAAR of 36.7 million (compared to 3.2 million – or a SAAR of 36.4 million – used car sales in April).

MARKET SHARE FORECAST, BY MANUFACTURER







Market Share

May 2015
Forecast

May 2014

April 2015

Change from May
2014

Change from April 2015

GM

17.7%

17.7%

18.5%

0.0%

-0.8%

Ford

15.4%

15.8%

15.3%

-0.4%

0.1%

Toyota

15.0%

15.1%

14.0%

-0.2%

1.0%

FCA Group

12.3%

12.1%

13.0%

0.2%

-0.7%

Honda

9.2%

9.5%

9.0%

-0.3%

0.3%

Nissan

8.4%

8.5%

7.6%

-0.1%

0.8%

Hyundai/Kia

8.0%

8.2%

8.4%

-0.1%

-0.3%

VW/Audi

3.2%

3.0%

3.2%

0.1%

-0.1%