Mercedes-Benz Cars at the 2015 Geneva Motor Show: Product Offensive Continues at Full Speed
 Mercedes-Benz is presenting a full program of new models and innovations at the 2015 Geneva Auto Show. |
Following the best start to
the year in company history, with record sales in January 2015 (+13.6%),
Mercedes-Benz Cars is pushing forward at full speed with its product
offensive. At the Geneva Motor Show, the brand with the three-pointed star
is presenting a full programme of new models and innovations. The spectrum
ranges from the new Mercedes-AMG GT3 – a racing machine for the very
highest levels of customer sport – to the highly exclusive
Mercedes-Maybach Pullman limousine, embodying the automotive luxury class
in the very best Maybach tradition. Further Mercedes highlights at this
high-profile springtime motor show in Geneva are the Mercedes-Benz C 350 e
with plug-in hybrid drive, which is as dynamic as it is efficient, the
avant-garde CLA Shooting Brake and the Concept V-ision e, based on the
successful V‑Class and likewise equipped with plug-in hybrid
technology. The ‘star-studded’ SUV offensive continues with the
GLE Coupé and the spectacular G 500 4x42.
GENEVA -- March 3, 2015: The resounding start signal for
this year’s Geneva Motor Show was fired up bright and early at eight
in the morning on the Mercedes-Benz stand. The latest race car from the
brand with the three-pointed star rolled onto the stage with a rich V8
sound. “The new Mercedes-AMG GT3 is the perfect vehicle for customers
who prefer to get their adrenalin kicks on the race track,” said Dr.
Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head
of Mercedes-Benz Cars. “That’s why we are starting 2015 not
only as reigning double Formula 1 champions, but are also continuing our
battle for supremacy in the hard-fought customer sport sector. Motorsport
is a major part of our DNA.”
Following a
record year for Mercedes-Benz in 2014 in terms of sales figures, turnover
and profit, the company has already set a new sales record in 2015.
Mercedes-Benz enjoyed a magnificent start to the year, with an increase of
13.6 percent. “We will use this powerful momentum for dynamic
growth throughout the year,” continued Dr. Zetsche. “Playing a
major role in this is our product offensive, which we are pursuing at full
speed with a total of eight new models in 2015. The first highlight in the
Mercedes-Benz ‘Year of the SUV’ is the new GLE Coupé. It will
attract new customers with its sporty design and agile handling
characteristics.”
C 350 e
continues the hybrid offensive
The same
applies to the new C 350 e. It is already the second hybrid model in the
new C-Class and the second after the S 500 e to appear with
Mercedes-Benz’s highly advanced plug-in hybrid technology. The
company is applying full force to its offensive with this forward-looking
technology, “We will bring ten new plug-in hybrid models to market by
2017,” said Prof. Dr. Thomas Weber, Member of the Board of Management
of Daimler AG and responsible for Group Research and Mercedes‑Benz
Cars Development. “In Europe, our fleet emissions are already less
than 130 grams of CO2 per kilometre. The new models based
on our scalable hybrid platform will make a significant contribution to the
continued reduction of CO2 emissions.”
The C 350 e makes a compelling case as a saloon and as an
estate car with its exceptional dynamics and efficiency, enabling 31
kilometres of electric-only, zero-emissions driving. The drive delivers a
system output of 205 kW (279 hp) and system torque of 600
Nm. This means that the new C 350 e achieves the performance of a sports
car, yet has a certified consumption as saloon and estate of just 2.1
litres of fuel per 100 kilometres. This equates to CO2 emissions
of merely 48 grams (estate: 49 grams) per kilometre.
V-Class Concept V-ision e – more performance
with fewer CO2 emissions
A
plug-in hybrid with a four-cylinder engine and system output of 245
kW (333 hp) also drives the concept V-ision e. “This concept
vehicle shows the potential offered by the Mercedes of MPVs to address
customer and market needs even more individually and exclusively in
future,” says Volker Mornhinweg, Head of Mercedes‑Benz Vans.
“With pioneering Mercedes-Benz plug-in hybrid technology, we are able
to increase the output of the most powerful V-Class currently available by
a further 105 kW, while lowering consumption to that of a compact car.
That’s what I call a forward-looking performance increase.”
Inside, the Concept V-ision e offers a unique ambience of wellbeing with a
modern loft-like character, Executive seats that can be controlled by app
and the biggest panoramic roof in the segment.
Mercedes-Maybach Pullman – automotive
high-end luxury
The new
Mercedes-Maybach Pullman guarantees the very finest on-board accommodation.
“The second model from Mercedes-Maybach takes over the role at the
absolute pinnacle – as a state limousine with a classic face-to-face
seat configuration in the rear,” said Ola Källenius, Member of the
Board of Management of Daimler AG, Mercedes-Benz Cars Marketing &
Sales. “The length of 6.50 metres and the wheelbase of 4.42 metres
deliver an incredibly spacious interior and first-class comfort. It goes
without saying that the new Mercedes-Maybach Pullman also embodies the very
best in exclusivity.” This is further enhanced by the uncompromising
sound quality and perfect musical enjoyment supplied by the exclusive
Burmester® High-End 3D Surround-Sound system – the most
expensive surround-sound system in an
automobile.