Mitsubishi Motors Ends 2014 With Dramatic Sales Increase
![]() Outlander--A Best Seller |
Total sales for 2014 is 77,643 units -- a 24.8 percent increase over 2013
-- December 2014 marks tenth consecutive month of year-over-year sales increases
-- December sales of 6,545 units mark the best December since 2006
-- Outlander Sport has best-ever December sales month at 2,755 units
CYPRESS, CA -- Jan. 5, 2015: Mitsubishi Motors North America, Inc. (MMNA) is pleased to report total vehicle sales for 2014 at 77,643 units, marking a 24.8 percent sales increase over 2013. The brand's strong momentum through 2014 was carried into the month of December, which was the tenth consecutive month of year-over-year sales increases with a total of 6,545 units sold.
Highlights of 2014 sales include a 24.5 percent increase from 2013 for the Outlander Sport and a 6.4 percent increase from 2013 for Outlander. December 2014 was the best-ever December for the Outlander Sport with 2,755 units sold, and Mirage continued its strong sales pace with 1,135 units sold.
"December marked the tenth consecutive month of year-over-year sales increases and helped us close out the year with an increase of nearly 25% over the previous year," said Don Swearingen, Executive Vice President MMNA. "Our core models lead the way with Outlander Sport having its best-ever sales year since its introduction, Mirage selling well beyond expectations and Outlander coming in strong up over 6% for the year.
"As we move into 2015 we will start to introduce new versions of the Outlander with more refinement and power in what will be the first of a series of launches that will incorporate the brand's new design language and vehicle packaging."
December | YTD | |||
2014 | 2013 | 2014 | 2013 | |
Galant | 15 | 122 | 1441 | |
i-MiEV | 12 | 11 | 196 | 1029 |
Mirage | 1135 | 1388 | 16708 | 2935 |
Lancer | 1547 | 1362 | 16495 | 19451 |
Outlander | 1096 | 1289 | 13068 | 12287 |
Outlander Sport | 2755 | 2358 | 31054 | 24951 |
Total | 6545 |
6423 |
77643 |
62227 |