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Jaguar Secures Its Place as a Leading Initial Quality Brand with 2nd Place Score In J.D. Power 2014 Initial Quality Study


Improvement in initial quality helps Jaguar achieve a second place ranking among all nameplates in U.S. industry

- Jaguar ranks in top ten in initial quality for the third year in a row

- The Jaguar F-TYPE launches to second place in its segment

MAHWAH, NJ--June 18, 2014: J.D. Power today announced Jaguar ranks second among all nameplates in the automotive Industry in its 2014 Initial Quality Study (IQS), giving the British brand its third consecutive year as a top ten scorer in the critical U.S. consumer study. Contributing to the high ranking was the Jaguar F-TYPE which placed second highest in the Midsize Premium Sporty Car segment in its first year. The 2014 MY Jaguar lineup includes the F-TYPE, the XK coupe and convertible and the XF and XJ sedans.

The IQS study collects customer feedback on their vehicles after 90 days of ownership.

"Jaguar is moving forward as a fast rising challenger brand in the luxury car market, adding its achievement in initial quality to the great design and performance that makes people fall in love with our vehicles and the brand," said Jeff Curry, Brand Vice President, Jaguar North America. "This performance in initial quality, ahead of our larger luxury competitors, is very gratifying for everyone on the global Jaguar team who are so committed to building a new generation of Jaguar enthusiasts."

The all-aluminum 2015 F-TYPE Coupe, starting at MSRP of $65,0001, joins the F-TYPE convertible to expand the Jaguar sports car lineup. The new F-TYPE R Coupe leads the range, powered by a 550hp 5-liter supercharged V8 engine and capable of reaching 60 mph from rest in 4 seconds and achieving a top track speed of 186 mph (electronically limited)2.

The future holds many exciting advancements for the Jaguar brand. The Jaguar XE, an all-new compact premium sports sedan is slated to arrive in the U.S. in 2016. The Jaguar XE will be the first vehicle powered by the new Ingenium high-output, fuel-efficient two-liter four-cylinder gasoline and diesel engines delivering exceptional performance and low emissions. In addition, Jaguar Land Rover's innovative new smartphone integration platform - InControl™ Apps – was launched this year and will be available in new Jaguar and Land Rover models progressively during 2014 starting with the F-TYPE.

1 All prices shown are Manufacturer's Suggested Retail Price. Excludes $925 destination/handling charge, tax, title, license, and retailer fees, all due at signing, and optional equipment. Retailer price, terms and vehicle availability may vary. See your local authorized Jaguar Retailer for details.

2 Always obey local speed limits.